How do you price your work as a freelance web developer (Part 3)?

How do you price your work as a freelance web developer (Part 3)?

Author: Jason Resnick May 24, 2018 Duration: 7:41
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In this final part of pricing your freelance business, I try and shed some 2 really great questions. I shared with you how I went about pricing during my career and a real-life example of a client of mine and how I walked through thinking about value-based pricing. I shared with you a bit about my apprehension, fear of the difficult conversations and how I overcame it. You also heard that by turning the conversation from talking about pricing and what other folks in the market charge to what the value of the solution means to a client, it washes away any pricing conversations because the value is shown in black and white to the client and they compare it their investment in you.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

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Podcast Episodes
Is my niche too narrow? [not-audio_url] [/not-audio_url]

Duration: 6:20
As a freelancer, I don't think there is a niche that's too narrow. By focusing in on a specific group of people and solving their problems, you create a bunch of raving fans. If you can specifically produce results for p…
How to start freelancing? [not-audio_url] [/not-audio_url]

Duration: 10:52
Starting to freelance is one thing, but I think the real question is how to start and be successful. Having a good, solid foundation will set you up for success in your freelancing business. There are so many facets of t…
Should I focus on SEO or Paid Ads to gain new clients? [not-audio_url] [/not-audio_url]

Duration: 6:16
If you want to keep your leads coming in on a consistent basis, SEO is the way to do that. With paid ads, I’m speaking specifically about AdWords, FB, and Bing, once you shut that budget off, your traffic will dry up.
What are skills you can learn fast and have high freelancer value? [not-audio_url] [/not-audio_url]

Duration: 6:16
Technical skills are great, but anyone can learn to code or design. It’s the human skills that makes you valuable. It’s the personal skills that increases your clients’ lifetime value because they keep coming back. It’s…
How can I focus on my business when I’ve got a ton client work? [not-audio_url] [/not-audio_url]

Duration: 4:13
You want to improve your freelance business so you grow your business in a positive direction, yet you struggle with the classic chicken and egg scenario. You have client work which is paying the bills. So the work you n…
What payment structure should I do? [not-audio_url] [/not-audio_url]

Duration: 4:06
If you haven’t set the expectations during the sales process of how you are to be paid, then you could potentially be on a bumpy road. Not saying that they aren’t expecting to pay you, but they may have different expecta…

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