How do you price your work as a freelance web developer (Part 3)?

How do you price your work as a freelance web developer (Part 3)?

Author: Jason Resnick May 24, 2018 Duration: 7:41
In this final part of pricing your freelance business, I try and shed some 2 really great questions. I shared with you how I went about pricing during my career and a real-life example of a client of mine and how I walked through thinking about value-based pricing. I shared with you a bit about my apprehension, fear of the difficult conversations and how I overcame it. You also heard that by turning the conversation from talking about pricing and what other folks in the market charge to what the value of the solution means to a client, it washes away any pricing conversations because the value is shown in black and white to the client and they compare it their investment in you.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
How do you prevent, manage scope creep in your projects? [not-audio_url] [/not-audio_url]

Duration: 7:45
Scope creep worries even the most experienced freelancer. After a heard lesson early on in my career, I don’t look at scope creep as being something that’s a bad thing anymore. It’s more of an opportunity to be honest. N…
How do you handle two target markets for different services? [not-audio_url] [/not-audio_url]

Duration: 7:38
It is natural as a freelancer to want to look down the road of another path. Catering to 2 target markets is not easy, especially if they are vastly different. If you are building a product, course, writing a book, whate…
How do you get away from a client that is most of your work? [not-audio_url] [/not-audio_url]

Duration: 5:49
As a freelancer, there needs to be a balance between your business moving forward and your clients’ businesses. As a freelancer you should think like a business owner, not an employee. If your business is not moving forw…
Is automation necessary to grow a business? [not-audio_url] [/not-audio_url]

Duration: 6:36
Instead of thinking about automation as this big complex behemoth, think of it as something that connects 2 actions together that makes your life easier. So when I started freelancing, I would meet people for sales meeti…
What software tools do you use for business? What is best? [not-audio_url] [/not-audio_url]

Duration: 6:19
As a freelancer, you are always looking to optimize your tools and work with the best out there. But “What is the best” is such a subjective term. When looking for tools, it’s easy to get into the features and all the sh…
How to you manage your existing clients when you start specializing? [not-audio_url] [/not-audio_url]

Duration: 6:50
If you are involved in a project or client but at a point where you are starting to figure out your niche. Or maybe you are starting to specialize your freelance business even more to refine your services. It’s always to…
Is the income from freelancing reliable? [not-audio_url] [/not-audio_url]

Duration: 6:08
“Freelancing” itself is a business and reliability of income for any business depends on the health of that business and the processes of getting the income. If you build a business of your own, which freelancing is, you…
How to do research and land that first client? [not-audio_url] [/not-audio_url]

Duration: 10:03
Want to specialize your freelance business? This is the 5th episode in the series to niche down and I'll walk you through how to find and land that first client. There are 6 steps that you need to do in order to find and…
How do I find out if the niche has value? [not-audio_url] [/not-audio_url]

Duration: 7:45
In freelancing, the best way to research is to talk with people. You want to jump into some quick and easy questions. 1. How is everything going? 2. What made the decision for you to choose me over someone else? 3. Is th…
How to say “no” [not-audio_url] [/not-audio_url]

Duration: 4:14
The very first step in specializing your business is to say "no". Once you identified what it is that you don’t want to do, then don’t do it. It sounds simple, and it really is that simple. Remember you are a freelancer…