Speaking of success for event ROI with Cliff Kennedy

Speaking of success for event ROI with Cliff Kennedy

Author: Bizzabo July 22, 2024 Duration: 30:40

In this episode, we'll examine the speaker lineup for today's events and how adequate preparation can lead to astronomical payoffs.

Cliff Kennedy is the Communication Success Coach at Kennedy Speech Communications.

Cliff shares his expertise about how speakers should inspire audiences, the priority we should place on speaker preparation and rehearsal, and how non-native English speakers and technical experts can be more included and successful in event content.

Here's what you'll hear about in this conversation:

  • How to go from informational talk to transformational talk

  • Cliff's communication success framework (5-step process)

  • Better Speakers, Better Events process

Mentioned in this episode

For the full transcript, mentions, and more, visit www.bizzabo.com/podcast/cliff-kennedy-speaking-roi. 


Ever wondered what really happens behind the curtain of a massive conference or a groundbreaking product launch? Event Experience, presented by Bizzabo, pulls back that curtain entirely. This isn't about abstract theory; it's a direct line to the people who've actually built the stages, managed the chaos, and captivated thousands. Each episode sits down with a different Event Experience Leader, those individuals responsible for shaping how we gather and connect. You'll hear firsthand accounts-the unexpected hurdles, the last-minute saves, and the strategies that turned a simple gathering into a memorable phenomenon. Conversations dive deep into the practical realities of event marketing and management, exploring how to genuinely engage an audience and, crucially, how to define and measure success beyond just ticket sales. The podcast serves as a collective masterclass, distilling hard-won wisdom from the trenches of global events. If you're involved in bringing people together, whether for a corporate function or a sprawling festival, these candid stories and actionable insights will change how you approach your next project. Tune in to learn from the best, so you can leave your own audience talking long after the lights come up.
Author: Language: English Episodes: 100

Event Experience
Podcast Episodes
AI, AR, and Sustainability in Events with BB Blanc [not-audio_url] [/not-audio_url]

Duration: 37:37
In this episode of Event Experience by Bizzabo, Rachel Moore interviews Adam Palleschi, managing director of BB Blanc, about his journey from technician to director, the evolving role of technology in events, and the imp…
Breaking Down Event Trends, Budgets, and Engagement with 6sense [not-audio_url] [/not-audio_url]

Duration: 30:34
In this episode of Event Experience by Bizzabo, host Rachel Moore welcomes Bethany Murphy, the Head of Events at 6sense, to discuss her extensive experience in event planning and marketing. They explore current trends in…
Beyond the Budget with Ashley Casal [not-audio_url] [/not-audio_url]

Duration: 28:09
In this conversation, Rachel Moore and Ashley Casal delve into the intricacies of event planning, focusing on budgeting and financial forecasting. Ashley shares her expertise in managing event logistics, emphasizing the…