1102: How to be “Lucky” by Hacking Hidden Markets to Get More What You Want with Judd Kessler

1102: How to be “Lucky” by Hacking Hidden Markets to Get More What You Want with Judd Kessler

Author: How to be Awesome at Your Job October 16, 2025 Duration: 42:30
Judd Kessler discusses how to navigate the hidden markets that decide how scarce resources—like time and attention—get distributed. — YOU’LL LEARN —  1) Why some people seem to score more coveted resources 2) The counterintuitive advantages of settling 3) An easy way to become the more appealing candidate Subscribe or visit AwesomeAtYourJob.com/ep1102 for clickable versions of the links below.  — ABOUT JUDD —  Judd B. Kessler is the author of LUCKY BY DESIGN: The Hidden Economics You Need to Get More of What You Want and the inaugural Howard Marks Endowed Professor of Business Economics and Public Policy at the University of Pennsylvania’s Wharton School. For his work on the hidden market of organ allocation, Kessler was named one of the “30 under 30” in Law and Policy by Forbes. He is an award-winning teacher as well as a sought-after speaker. • Book: Lucky by Design: The Hidden Economics You Need to Get More of What You Want • Book site: GetLuckyByDesign.com • LinkedIn: Judd Kessler • Website: JuddBKessler.com — RESOURCES MENTIONED IN THE SHOW —  • Study: “Propose with a rose? Signaling in internet dating markets” by Soohyung Lee and Muriel Niederle • Book: Basic Economics by Thomas Sowell • Book: Who Gets What — and Why: The New Economics of Matchmaking and Market Design by Alvin Roth • Past episode: 015: David Allen, The World’s Leading Authority on Productivity • Past episode: 482: David Allen Returns with the 10 Moves to Stress-Free Productivity • Past episode: 1090: How to Get Recruiters to Compete for You with Madeline Mann — THANK YOU SPONSORS! —  • Strawberry.me. Claim your $50 credit and build momentum in your career with Strawberry.me/Awesome • Vanguard. Give your clients consistent results year in and year out with vanguard.com/AUDIO • Quince. Get free shipping and 365-day returns on your order with Quince.com/Awesome • Cashflow Podcasting. Explore launching (or outsourcing) your podcast with a free 10-minute call with Pete. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ever feel like there's a gap between the work you're doing and the work you know you're capable of? That's the space where How to Be Awesome at Your Job lives. Hosted by Pete, this long-running podcast digs into the practical, often overlooked tactics that transform good performance into remarkable impact. Rather than abstract theory, each conversation with accomplished thought-leaders and results-getters focuses on extracting specific, actionable insights you can apply immediately. You'll hear real stories and candid advice that sharpen universal skills-like clear communication, strategic thinking, and effective collaboration-which are essential for any role that involves working with others and solving problems. With over 25 million downloads and recognition from places like The New York Times and Forbes, the podcast has become a trusted resource for professionals seeking more than just a checklist. It’s about cultivating a more fulfilling career, finding more meaning in your daily tasks, and yes, creating more wins and financial reward along the way. Tune in to discover how small shifts in approach can lead to significant gains in your performance, your well-being, and your overall enjoyment of the work you do.
Author: Language: English Episodes: 100

How to Be Awesome at Your Job
Podcast Episodes
1069: Eight Steps for Excellent Listening with Emily Kasriel [not-audio_url] [/not-audio_url]

Duration: 42:36
Emily Kasriel reveals how to build powerful connections with anyone through her eight-step listening process. — YOU’LL LEARN — 1) Why every professional needs to master listening 2) A demo of the listening approach 3) Ho…
1067: Better Decisions through Neuroscience with Emily Falk [not-audio_url] [/not-audio_url]

Duration: 41:55
Emily Falk reveals the hidden science behind how we make decisions—and how we can harness that to make more fulfilling choices. — YOU’LL LEARN — 1) How to make doing hard things easier 2) The one belief that’s limiting y…
1066: How to Thrive When Your Resilience Runs Out with Dr. Tasha Eurich [not-audio_url] [/not-audio_url]

Duration: 51:51
Tasha Eurich shares why pushing through sometimes isn’t enough–and how to bounce back stronger than ever. — YOU’LL LEARN — 1) The hidden costs of “grit gaslighting” 2) How to know when you’ve hit your “resilience ceiling…
1063: Getting Meetings with Unreachable People with Stu Heinecke [not-audio_url] [/not-audio_url]

Duration: 35:14
Stu Heinecke shares fun and unconventional methods to reach VIPs. — YOU’LL LEARN — 1) The secret behind Stu’s 100% response rate 2) The master key to grabbing people’s attention 3) What AI can and can’t do for your outre…