299. How Cannabis Goes Mainstream: Jasmine Bina on Culture, Risk & Reinvention, part 1

299. How Cannabis Goes Mainstream: Jasmine Bina on Culture, Risk & Reinvention, part 1

Author: Ellen Scanlon July 29, 2025 Duration: 26:03
How do stigmatized industries like cannabis become part of the cultural mainstream? In part 1 of host Ellen Scanlon’s conversation with Jasmine Bina, a cultural futurist and founder of the brand strategy agency Concept Bureau, we explore how culture shifts and who gets to shape those changes. Jasmine shares why outdated narratives still linger around cannabis, what Gen Z’s shift away from alcohol reveals about risk and identity, and why legalization alone isn’t enough to change public perception. If you’re curious about how cultural change actually happens—and what it means for cannabis, alcohol, and other emerging industries—this episode is a must-listen. Hosted by Ellen Scanlon Sign up for Ellen’s newsletter on Substack at https://dothepot.substack.com/ or at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dothepot.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow on IG: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@dothepot⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ / FB: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@dothepot⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ / X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@dothepot⁠⁠⁠

Ellen Scanlon’s How to Do the Pot is an award-winning conversation that demystifies cannabis with a focus on women’s experiences. This isn’t a technical manual or a dry lecture; it’s a space where curiosity meets practical, joyful advice. The podcast explores how cannabis can intersect with health, well-being, and daily life, tackling questions that often go unasked. You’ll hear specific discussions about finding the right strain for relaxation or intimacy, using CBD for menstrual discomfort, and the nuanced differences between varieties like Harlequin and Gelato. There’s a deliberate and thoughtful choice in language here, too, favoring the term “cannabis” over other outdated labels. At its heart, the series amplifies personal stories and expert insights, creating a resource that feels both informative and deeply relatable. Whether you’re seeking relief, exploring for fun, or just want to understand the landscape better, this podcast provides a welcoming and smart guide through the often overwhelming world of cannabis, all from a perspective that is genuinely for women and by women.
Author: Language: English Episodes: 100

How to Do the Pot
Podcast Episodes
223. Cheers to 2024: The Year of The Weed Drink [not-audio_url] [/not-audio_url]

Duration: 20:30
Celebrate the new year with our most popular episode of 2023: WEED DRINKS! If your curiosity about cannabis-infused beverages was piqued in 2023, this episode might just convince you to try one in 2024. Join us for this…
222. Cannabis Tourism With Hannah Vysoky and Laura White [not-audio_url] [/not-audio_url]

Duration: 10:10
This week, Hannah Vysoky and Laura White join the show to share their 1st time stories. Both women lived in states where cannabis wasn’t legal, so their stories offer us a glimpse into the exciting world of cannabis tour…
218. Menopause 101: Get Your Sex Drive Back with Cannabis [not-audio_url] [/not-audio_url]

Duration: 27:46
Today’s episode dives deep into the often-ignored topic of sex in perimenopause and menopause. With insights from medical expert Dr. Lauren Streicher, cannabis advocate for seniors Joan Irvine, and real-life experiences…
217. Menopause 101: Sleep, Hot Flashes, Weight Gain + Cannabis [not-audio_url] [/not-audio_url]

Duration: 25:24
Did you know that 1 in 4 women are trying cannabis to treat menopause symptoms? Welcome to part three of our series dedicated to helping women navigate menopause. Today we’ll be focusing on the connection between poor sl…
216. Digging Into The Munchies, A Thanksgiving Special [not-audio_url] [/not-audio_url]

Duration: 21:38
With the most delicious day of the year quickly approaching, we’re dishing out the details on everyone's favorite cannabis phenomenon: the munchies. From debunking common munchie misconceptions to sharing our favorite sn…
215. Battle Royale: SUPER SILVER HAZE vs. SOUR DIESEL – Who Wins? [not-audio_url] [/not-audio_url]

Duration: 23:59
Are you ready for a battle of the strains? We're asking you to help us choose the next addition to our Essential Strains list. In one corner, we have Super Silver Haze, and in the other, the beloved Sour Diesel. Both str…

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