191: Are You Charging Enough? Early Insights From The State Of Freelance Social Media Management Survey

191: Are You Charging Enough? Early Insights From The State Of Freelance Social Media Management Survey

Author: The Two Lauras June 9, 2026 Duration: 26:38

We've been running the biggest survey of its kind in the freelance social media management world, and the early results are already throwing up some uncomfortable questions about what we're charging, what we're offering, and what AI is actually doing to our businesses.

This is a first look at the data so far, the trends that are already obvious, and the things every freelance social media manager needs to be thinking about before the full report drops.

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→ The platform that most social media managers offer, according to early data, is the least profitable.

→ What freelance social media managers are actually doing about raising their prices right now

→ Some early insights on how social media managers are using AI and how it's affecting their pricing

→ What social media managers know AI can't do instead of them

Take the State of Freelance Social Media Management 2026 survey

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The membership is where freelance social media managers learn to build flexible, profitable offers and expert systems. You get monthly expert training, coaching from us, a community of hundreds of SMMs, and full access to our Hubsy software to manage your invoicing, social media and email marketing, create websites, sales pages and more, all in one place.

Less than £3 a day for annual members. Check out all the details to join here.

Connect with us

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We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.


Navigating the freelance world as a social media manager comes with unique challenges and opportunities, and JFDI with The Two Lauras is built specifically for that journey. Hosted by The Two Lauras, this podcast dives into the real, unfiltered experience of building a sustainable business in the social media sector. Each episode feels like a candid conversation with colleagues who have been there, offering practical advice drawn from their own successes and stumbles. You’ll hear them break down current marketing trends not as distant concepts, but as actionable strategies you can adapt for your own clients. They openly share how they structure their operations, manage client relationships, and tackle the constant push to grow, all with a focus on cutting through the noise to what actually works. This isn't about theory; it's about the tangible steps you can take to strengthen your freelance foundation. Tuning into this podcast provides both a roadmap and a sense of community, reminding you that the questions on your mind are likely the same ones being discussed in real time. For those looking to move beyond inspiration and into implementation, The Two Lauras offer a grounded, honest perspective that makes the complex feel achievable.
Author: Language: English Episodes: 50

JFDI — The Show for Freelance Social Media Managers
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