551: Encore: Designing the Guest Experience w/ Doctor Lisa Waxman!

551: Encore: Designing the Guest Experience w/ Doctor Lisa Waxman!

Author: Chris Deferio July 21, 2025 Duration: 53:38

Designing the experience is pretty much all we focus on. From the colors, textures, sounds, layouts - to the drinks themselves, people's experience is something that is born from design. If we want it to be a good one, we need to put in specific effort across many different areas. One of the areas today' encore episode guest focuses on is the building and space itself where guest drink their coffee and form opiniions that build our business or erode trust. 

Today we are re-airing a wonderful episode about designing the guest experince with Dr. Lisa Waxman PHD. 

Dr. Lisa Waxman, Ph.D. is an award winning professor and chair of the Interior Architecture + Design department at Florida State University. Her research includes topics related to the design of spaces that foster community, sustainable design, and design for special populations. She also serves on the board of directors for the Council for Interior Design Accreditation (CIDA).

Dr. Waxman has many scholarly and creative works to her name but we will be focused on one particular study "The Coffee Shop: Social and Physical factors Influencing Place Attachment"

She also has written the book, Designing Coffee Shops and Cafes for Community

Please enjoy this episode and make it your goal to take action on utilizing these insights in your cafe! 

Listen to these related episodes!

 

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If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email 

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Running a coffee shop is about so much more than pulling great shots. It's a complex dance of craft, culture, and commerce that demands a unique kind of leadership. That's the space where Keys To The Shop : Equipping Coffee Shop Leaders lives. Hosted by Chris Deferio, this podcast digs into the real, often unspoken challenges faced by owners, managers, and aspiring leaders in the specialty coffee world. Each conversation moves beyond abstract theory to deliver concrete, usable strategies you can apply directly to your operation. You'll hear from a diverse range of voices, including seasoned coffee professionals and insightful experts from other fields, all focused on the practicalities of building a thriving business. Episodes tackle the full spectrum of running a shop, from daily systems and financial health to fostering a positive team environment and developing your own skills as a leader. The aim is to provide a genuine resource for growth, whether you're looking to refine your barista program, improve your shop's profitability, or scale your vision thoughtfully. Tune in for honest discussions that equip you with more than just inspiration-they offer the tangible keys to building a better, more sustainable coffee business. This podcast understands that your passion is for coffee, but your success depends on mastering the craft of leadership.
Author: Language: English Episodes: 100

Keys To The Shop : Equipping Coffee Shop Leaders
Podcast Episodes
SHIFT BREAK! The Urgent Need for Training in Today's Coffee Shop [not-audio_url] [/not-audio_url]

Duration: 11:53
I was invited to speak recently to a group of coffee professionals on the state of the industry based on what I have experienced through my consulting, career, and interviews. One of the main things I shared was that cof…
572 : Understanding Water For Coffee w/ Maxwell Dashwood [not-audio_url] [/not-audio_url]

Duration: 1:03:44
Water for coffee. This is the biggest area of quality control focus that we must always monitor and check to provide constantly excellent coffee. Learning about water can come from various sources and for many busy opera…
SHIFT BREAK! Get Your Cafe to Stand Out Without Losing Your Footing [not-audio_url] [/not-audio_url]

Duration: 11:44
If you listen to every well meaning linkedIn post or biz hack YouTube video you can stand out so much that you actually lose touch with he foundation of your business. Today on shift break we will talk about ways to purs…
Special! Interviews From Coffee Fest Orlando 2025! w/ Claudio Martinez (Golden Bush Coffee), Vanessa Jaramillo (Florida Coffee Culture), Maria Esther Thome-Lopez (Coffee Flock), and Katherine Morris (Cherry Coffee Shop) [not-audio_url] [/not-audio_url]

Duration: 1:04:07
Time for our last installment of live interviews from Coffee Fest 2025. This time from Orlando, FL USA! We are talking with four awesome professionals about everything from training and tasting, Florida coffee culture an…
571: Worrying and Other Deceptive Replacements for Good Leadership [not-audio_url] [/not-audio_url]

Duration: 51:22
In my live workshops with owners and teams, coaching calls with clients, and even in interviews here on the show run into many go-to habits that are replacements for healthy leadership. Today we are going to be discussin…
SHIFT BREAK! How Does Your Staff Know They Are Doing a Good Job? [not-audio_url] [/not-audio_url]

Duration: 11:31
In our world of coffee shops we feel if we can get through the day without too many disasters or fires that we are doing well. The people we put into various roles adopt a similar mindset of avoidance of bad is equal to…
570: Myths Baristas Believe Part 1 [not-audio_url] [/not-audio_url]

Duration: 52:19
At this show we believe that the onus for setting people up for success and being the chief servant of those above them is squarely on the leader or owner of the cafe. they have more power, say, and responsibility. With…