LUYC 069: Creating Community with Membership Sites w/ Travis Northcutt

LUYC 069: Creating Community with Membership Sites w/ Travis Northcutt

Author: Janelle Allen: Learning Designer, Online Course Coach, and Entrepreneur November 7, 2018 Duration: 26:49
Hey everyone! Today, I’m chatting with Travis Northcutt. Travis is a membership site consultant, co-founder of MemberUp and Member Score. Community is very important in a membership site. In this episode, Travis shares practical steps on how to effectively build the community, how to reduce churn and increase membership engagement. Come for the content, stay for the community. Episode Quotes "You just keep on keeping on. It doesn't come overnight." "One of the strengths of a membership site is the ability to have that community component" "Come for the content, stay for the community" "That initial on-boarding experience is really important" "I caution people not to plan too much, not to try to have everything perfectly nailed down" Listen to Learn 00:48 Getting to know Travis Northcutt, Rapid 5 Questions 03:05 How Travis' become a membership site consultant 04:07 Challenges that Travis' faced starting out 05:53 The story behind creating "Member Up" 07:48 Membership Sites vs. Courses 11:42 Challenges of having a membership site 13:41 Best ways in building community in a membership site 17:18 More about Member Up and Member Score 20:33 What is churning? How to reduce it? 25:16 Exciting things coming up from Travis Next Steps Check out the show notes for links, works and more info about Travis and MemberScore: https://www.zencourses.co/069 Also, don’t forget to grab the bonus segment that Travis and I recorded. We talk about the best practices for site growth and member engagement, plus the different pitfalls of running a membership site. You can grab that bonus content at http://get.zencourses.co/extra

Behind every successful online course is a story, and Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives is where those stories are told. Host Janelle Allen, a Learning Designer and Online Course Coach with nearly a decade of experience as an Instructional Design consultant, goes beyond surface-level advice. In each episode, she sits down with entrepreneurs who have actually built impactful learning experiences, delving into the real journeys-the breakthroughs, the unexpected hurdles, and the lessons learned the hard way. This isn't just about inspiration; it's a practical resource. Janelle systematically unpacks her own proven strategies for designing courses that truly stick, building a sustainable business around them, and creating material that genuinely transforms students' lives. Tuning into this podcast feels like having a direct, honest conversation with a trusted mentor who has been in the trenches. You'll gather actionable insights on moving from idea to launch, structuring content for better learning outcomes, and establishing your own authority in a crowded market. If you're looking to create something that is both profitable and meaningful, this is the space for you.
Author: Language: English Episodes: 100

Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
Podcast Episodes
LUYC 120: My 2019 Annual Review [not-audio_url] [/not-audio_url]

Duration: 43:05
Hey family! This episode is going to be different because I’m doing it solo. It’s time for the annual review for 2019. I love doing this part because I’m such a nerd in reflection and planning, and this is the time of th…
LUYC 119: Mastering Notion to Keep Productive with Francesco D'Alessio [not-audio_url] [/not-audio_url]

Duration: 33:43
What’s up everyone! This week I’m joined by Francesco D'Alessio, productivity expert, YouTuber, and founder of Keep Productive. He’s here to talk about his course, Notion Made Simple, and how he’s helping people find the…
LUYC 118: Strengthening Local Entrepreneurship with Pamela Slim [not-audio_url] [/not-audio_url]

Duration: 53:08
What’s up everyone! In this episode, I am joined by Pamela Slim, speaker, business coach and award-winning author of Escape from Cubicle Nation and Body of Work. Pamela joins me to share her story and how her brick and m…
LUYC 114: Creating Purpose and Profit with Lydia Lee [not-audio_url] [/not-audio_url]

Duration: 51:33
What’s up, everybody? This week, I’m joined by Lydia Lee, founder of Screw the Cubicle and creator of 90 Day Launch. She’s here to share how she transitioned from the corporate world to living a life of purpose and doing…
LUYC 113: Take Control of Your Online Presence with Louise Henry [not-audio_url] [/not-audio_url]

Duration: 32:29
What’s up, family! In this week’s episode, I’m joined by Louise Henry, web designer and founder of Solopreneur Sidekick. She’s also the Squarespace specialist behind Website that Wows, a course that helps “non-techie” en…
LUYC 112: Say Yes to Your Calling with Alisha Robertson [not-audio_url] [/not-audio_url]

Duration: 42:14
What’s up everyone! Today I am joined by Alisha Robertson, founder of Living Over Existing and author of a book by the same title. She’s also the creator of Brand with Purpose, a ten-week mentorship program for women ent…
LUYC 111: Impacting Lives with the Magic of Music with David Charrier [not-audio_url] [/not-audio_url]

Duration: 42:40
What’s up, family? In this episode, we have David Charrier, multi-instrumentalist, handpan enthusiast, and founder of the online school, Master the Handpan. I love watching my students blossom in their musical journey As…