LUYC 069: Creating Community with Membership Sites w/ Travis Northcutt

LUYC 069: Creating Community with Membership Sites w/ Travis Northcutt

Author: Janelle Allen: Learning Designer, Online Course Coach, and Entrepreneur November 7, 2018 Duration: 26:49
Hey everyone! Today, I’m chatting with Travis Northcutt. Travis is a membership site consultant, co-founder of MemberUp and Member Score. Community is very important in a membership site. In this episode, Travis shares practical steps on how to effectively build the community, how to reduce churn and increase membership engagement. Come for the content, stay for the community. Episode Quotes "You just keep on keeping on. It doesn't come overnight." "One of the strengths of a membership site is the ability to have that community component" "Come for the content, stay for the community" "That initial on-boarding experience is really important" "I caution people not to plan too much, not to try to have everything perfectly nailed down" Listen to Learn 00:48 Getting to know Travis Northcutt, Rapid 5 Questions 03:05 How Travis' become a membership site consultant 04:07 Challenges that Travis' faced starting out 05:53 The story behind creating "Member Up" 07:48 Membership Sites vs. Courses 11:42 Challenges of having a membership site 13:41 Best ways in building community in a membership site 17:18 More about Member Up and Member Score 20:33 What is churning? How to reduce it? 25:16 Exciting things coming up from Travis Next Steps Check out the show notes for links, works and more info about Travis and MemberScore: https://www.zencourses.co/069 Also, don’t forget to grab the bonus segment that Travis and I recorded. We talk about the best practices for site growth and member engagement, plus the different pitfalls of running a membership site. You can grab that bonus content at http://get.zencourses.co/extra

Behind every successful online course is a story, and Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives is where those stories are told. Host Janelle Allen, a Learning Designer and Online Course Coach with nearly a decade of experience as an Instructional Design consultant, goes beyond surface-level advice. In each episode, she sits down with entrepreneurs who have actually built impactful learning experiences, delving into the real journeys-the breakthroughs, the unexpected hurdles, and the lessons learned the hard way. This isn't just about inspiration; it's a practical resource. Janelle systematically unpacks her own proven strategies for designing courses that truly stick, building a sustainable business around them, and creating material that genuinely transforms students' lives. Tuning into this podcast feels like having a direct, honest conversation with a trusted mentor who has been in the trenches. You'll gather actionable insights on moving from idea to launch, structuring content for better learning outcomes, and establishing your own authority in a crowded market. If you're looking to create something that is both profitable and meaningful, this is the space for you.
Author: Language: English Episodes: 100

Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
Podcast Episodes
LUYC 088: Sean McCabe on How to Supercharge Your Writing [not-audio_url] [/not-audio_url]

Duration: 50:34
What’s up, everyone! I am joined today by Sean McCabe aka Sean Wes: author of Overlap: The Ultimate Guide to Turning Your Side Passion into a Successful Business and creator of Supercharge Your Writing, a copywriting mas…
LUYC 087: Saying “Yes!” to Success with Tiffany Han [not-audio_url] [/not-audio_url]

Duration: 40:07
What’s up, everybody! I am joined today by Tiffany Han, founder of Say Yes Creative. Tiffany is a writer, teacher, and coach who believes that progress and success are made when we stop waiting for things to be perfect.…
LUYC 086: Helping Freelancers Feast with Jason Resnick [not-audio_url] [/not-audio_url]

Duration: 39:54
Hello everybody! Joining me today is Jason Resnick – web developer, business coach and email marketing specialist. He is here with us to share his journey and his online course (Feast). Feast is a roadmap and a community…
LUYC 085: Why You Need to Do Customer Discovery with Katelyn Bourgoin [not-audio_url] [/not-audio_url]

Duration: 48:05
Hello everybody! Joining me today is Katelyn Bourgoin – growth strategist and consultant. She is here to share her journey and the story behind her Customer Discovery Training course. Customer discovery is figuring out i…
LUYC 084: Dorie Clark on How to Create Content Quickly [not-audio_url] [/not-audio_url]

Duration: 42:29
What’s up everyone! Today, I am joined by Dorie Clark, marketing strategy consultant, author and course creator. Dorie and I chat about her business journey, her course (Rapid Content Creation Masterclass) and strategies…
LUYC 083: Social Media for Course Creators with Andrea Jones [not-audio_url] [/not-audio_url]

Duration: 37:44
Hello everybody! Joining us today is Andrea Jones. Andrea is a social media strategist and course creator. Being a social media enthusiast, she understood the power of social media in adding value to businesses. Her cour…
LUYC 082: Michael Knouse on How to Catalyze Your Business Growth [not-audio_url] [/not-audio_url]

Duration: 45:40
What’s up everyone! Today my guest is Michael Knouse, a business coach and strategist. Having personally experienced the impact of coaching, Michael transitioned from a corporate career into becoming a business coach for…
LUYC 081: A Conversation with One of My Students, Ryan Clover-Owens [not-audio_url] [/not-audio_url]

Duration: 52:53
Hello everybody! Joining us today is Ryan Clover-Owens – librarian, web designer and course creator. Ryan is a student in my new group program, Finish Your Damn Course. This episode was super fun to create. Ryan and I ch…