Responsible AI isn't an optional layer, it must be foundational - Interviews from Pegaworld 2026 Pt2

Responsible AI isn't an optional layer, it must be foundational - Interviews from Pegaworld 2026 Pt2

Author: Adrian Swinscoe | Customer Experience Strategy Expert June 25, 2026 Duration: 41:36

Today’s episode of the Punk CX podcast is Part Two of a two-parter featuring a series of chats I had with Pega executives while at Pegaworld in Las Vegas a couple of weeks ago. In this episode, I talk with Matt Healy, Senior Director, Product Strategy & Marketing at Pega, and Tara DeZao, Senior Product Marketing Director at Pega.

Some of the things we cover include the big themes and takeaways from the event, the future of customer service, ethical AI, the customer engagement blueprint and the new and exciting agentic capabilities of Customer Engagement Studio.

This interview follows on from my recent interview with Ken Stillwell, COO & CFO at Pega and Peter Lacroix, Head of Low-Code, Achmea, a long-time customer of Pega’s, called Moving from Experimental Pilots to Proven CX Outcomes – and is number 592 in the series of interviews with authors and business leaders who are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

#PegaPartner


There’s a lot of noise around customer experience, but Punk CX: Customer Experience Insights with Adrian Swinscoe cuts through it with conversations that feel more like a strategic workshop than a standard interview. Host Adrian Swinscoe, a customer experience strategy expert, brings a distinctively pragmatic and often contrarian perspective to each discussion. He sits down with a wide range of industry leaders, from entrepreneurs to seasoned executives, to unpack what it really takes to build an organization that people genuinely want to engage with. You’ll hear them delve into the interconnected mechanics of customer service, customer engagement, and the often-overlooked driver of it all: employee experience and engagement. The dialogue naturally explores how technology, from AI to broader digital transformation, can be leveraged practically rather than just hyped, and what it means to build adaptable, responsive organizations with high-performing teams at their core. This podcast moves beyond theory, focusing on the actionable insights and sometimes uncomfortable truths that define modern customer and business strategy. Each episode is designed to give you a tangible takeaway, whether you’re refining your own approach or challenging the status quo within your company.
Author: Language: English Episodes: 50

Punk CX: Customer Experience Insights with Adrian Swinscoe
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