I spent $1m on Linkedin Ads and Added $3m of new Revenue, Paragon CMO

I spent $1m on Linkedin Ads and Added $3m of new Revenue, Paragon CMO

Author: Nathan Latka February 25, 2025 Duration: 19:50

Ever wonder what the actual numbers look like behind a successful software company, or what crucial decision made the difference between stalling and scaling? SaaS Interviews with CEOs, Startups, Founders cuts straight to that chase. Host Nathan Latka sits down each day for a focused fifteen-minute conversation with the people building the software businesses shaping our world. These aren't abstract discussions; you'll hear founders detail their precise revenue figures, customer acquisition costs, team structures, and the sometimes messy realities of growth. The guests on this podcast represent the full spectrum of the journey, from those just launching an MVP to leaders managing companies with thousands of customers, from bootstrapped operators to those navigating venture funding. By tuning in, you get a daily dose of unvarnished data and tactical stories, stripping away the hype to understand how real SaaS businesses are built, run, and monetized. It’s a resource for entrepreneurs, operators, and anyone curious about the mechanics of modern software entrepreneurship, offering a clear window into the strategies that work and the pitfalls to avoid. Latka’s direct approach ensures every interview delivers concrete takeaways, making this podcast a unique and valuable listen for the business-minded.
Author: Language: English Episodes: 100

SaaS Interviews with CEOs, Startups, Founders
Podcast Episodes
$5m in ARR? Your CRO Should Be Focused on These 3 Things [not-audio_url] [/not-audio_url]

Duration: 22:28
Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE's, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. T…
How Stack Overflow Secretly Made $65,000,000 on its SaaS Last Year [not-audio_url] [/not-audio_url]

Duration: 21:41
Since StackOverflow was acquired by Prosus in June 2021 for $1.8b, most don't realize the company does over $125m in revenues today. 65% of that revenue comes from recurring revenue SaaS products where customers pay $289…