I Built a Full Marketing Campaign From Scratch—Here’s Exactly How I Did It

I Built a Full Marketing Campaign From Scratch—Here’s Exactly How I Did It

Author: Michelle Thames April 19, 2026 Duration: 6:11
In this short, high-impact episode, Michelle Thames breaks down how she built a full marketing campaign from scratch and what most entrepreneurs are missing when it comes to strategy, execution, and results.

Ever feel like the rules of social media are written in a language you don't quite speak? Social Media Decoded translates the noise into a clear plan. Michelle Thames, a marketing expert who understands the grind of building something from scratch, hosts these conversations. She moves past theory to focus on the practical moves that actually change things-how a piece of content can attract a dream client, or how to tweak a profile so it starts working for you. Each episode feels like a focused workshop, whether she's dissecting a platform's algorithm, walking through a content marketing funnel, or sharing a story from an entrepreneur who turned followers into a sustainable business. This isn't about viral moments; it's about building a visible and viable operation online. You'll find a direct, no-fluff approach here, designed for anyone ready to move from being just a user of these platforms to becoming a strategic builder on them. For actionable steps on monetization, audience growth, and crafting a brand that resonates, this podcast serves as an essential guide.
Author: Language: en-us Episodes: 100

Social Media Decoded
Podcast Episodes
When You’re Forced to Slow Down, Pay Attention [not-audio_url] [/not-audio_url]

Duration: 6:49
In this episode, Michelle shares a real-time reflection after hosting her Elevate & Align retreat and being forced to slow down, revealing how pauses can bring clarity, alignment, and stronger leadership. It’s a reminder…
Building Community at Scale: Live with Eventbrite CEO Julia Hartz [not-audio_url] [/not-audio_url]

Duration: 33:07
In this live episode of Social Media Decoded, Michelle Thames sits down with Julia Hartz, CEO of Eventbrite, to explore how real-world events and community are shaping the future of visibility, connection, and growth in…
The Visibility Reset: What Actually Matters Going Into 2026 [not-audio_url] [/not-audio_url]

Duration: 5:42
In this episode, Michelle breaks down what truly matters for visibility going into 2026, focusing on clarity, community, and intentional leadership over noise and trends. This is a grounded reset for entrepreneurs who wa…
What 365 Podcast Episodes Will Do for My Brand [not-audio_url] [/not-audio_url]

Duration: 5:33
This episode explores how publishing 365 podcast episodes transforms visibility, authority, and trust — and why podcasting is the most powerful long-term strategy for brand growth in 2026. Michelle shares the mindset, re…