S E29: How AI is Changing Golf Forever

S E29: How AI is Changing Golf Forever

Author: Big Swing Media May 13, 2026 Duration: 26:17
AI is changing golf faster than almost anyone realizes. In this episode of The Big Swing, Jimmy Roberts sits down with members of the Big Swing Media team to break down the biggest trends shaping the future of the game — from artificial intelligence and rising participation to Tiger Woods, creator golf, and the booming business of golf media. Joining Jimmy are Michael LoRé in Studio 1B and Mollie Cahillane live from the Golf Business Technology Conference in Belfast, Northern Ireland, where industry leaders are exploring how technology is reshaping golf around the world. This conversation dives into:How AI is already changing golf operations and instructionWhy golf participation is reaching record highsThe explosion of creator golf, simulators, and off-course experiencesThe growing role of women and younger players in the gameWhy Tiger Woods remains golf’s most powerful brandThe business implications of rising costs across the sportWhat new leadership across golf organizations could mean for the future The episode also gives a behind-the-scenes look at the launch of The Big Swing: Inside the New Golf Economy, Big Swing Media’s new newsletter covering the companies, capital, and power players shaping modern golf. Golf is no longer just a sport — it’s a media business, entertainment platform, technology sector, and cultural force all at once. And according to the numbers, it’s bigger than ever. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hosted by sixteen-time Emmy winner and broadcasting legend Jimmy Roberts, The Big Swing with Jimmy Roberts goes far beyond the fairway. This isn't just another sports interview series; it's a deep exploration of the powerful forces and fascinating personalities driving the modern golf industry. Each episode features an intimate, one-on-one conversation with the executives, celebrities, and elite athletes who are actively shaping the game's future, from groundbreaking deals and major investments to the cultural trends redefining the sport. You'll hear candid stories and gain unparalleled access to the boardrooms and backstories behind the headlines. Presented by Big Swing Media, this podcast delivers a unique blend of sports, business, and insider perspective, offering listeners a sophisticated look at where the game is headed next. Tune in for thoughtful dialogues that reveal the strategy and passion fueling golf's biggest swings, both on and off the course.
Author: Language: English Episodes: 27

The Big Swing with Jimmy Roberts
Podcast Episodes
S E5: The REAL Story Behind Grant Horvat’s Good Good Exit [not-audio_url] [/not-audio_url]

Duration: 1:00:55
How did Grant Horvat go from teaching golf on TikTok to building one of the most-watched YouTube golf brands in the world? In this episode, Jimmy Roberts dives deep with the creator-turned-entrepreneur. They talk YouTube…
S E3: What's Next for Golf Media with Chad Mumm & Jon Miller [not-audio_url] [/not-audio_url]

Duration: 1:13:47
From Happy Gilmore 2 to the collapse of Ryder Cup ratings, from LIV Golf’s stalled framework to the Netflix effect, this episode delivers insight, laughs, and serious business lessons — including some fun stories about s…
S E2: INSIDE the $200M+ Ryder Cup at Bethpage: How It All Happened [not-audio_url] [/not-audio_url]

Duration: 51:53
Jimmy Roberts goes behind the scenes with the power players shaping the 2025 Ryder Cup at Bethpage Black: Guy Kinnings (CEO, Ryder Cup Europe), Jeff Price (Chief Commercial Officer, PGA of America), and Larry Schwartz (G…
S E1: Eastside Golf’s WILD Ride: From Broke to Barack [not-audio_url] [/not-audio_url]

Duration: 52:12
Eastside Golf founders Earl Cooper and Olajuwon Ajanaku join Jimmy Roberts to share how they turned a side hustle into a multi-million dollar brand—collabing with Jordan Brand and landing retailers like Nordstrom and Dic…