244. How to get 1M eyeballs on your products every month

244. How to get 1M eyeballs on your products every month

Author: Susan Bradley: E-commerce Expert December 3, 2024 Duration: 14:12

Ever wondered how to get your products in front of millions of people every month—and turn that reach into website traffic? In today's episode, I'll reveal the one social media metric you should focus on, and why it's so much more valuable than the others. Plus, I'll share a simple way to stop the scroll and attract your perfect audience.

Here's what you'll learn in this episode:

  • Why tracking likes and followers isn't helping your sales—and what to focus on instead.

  • The one social media metric that shows how much of your audience is actually clicking through to your site.

  • How brand videos can showcase your product, communicate your message, and capture attention like never before.

Tune in to discover how these insights can transform the way you use social media to grow your store. Don't miss it!

 

RELATED LINKS:

Get on the waitlist for our next Brand Video Bootcamp - it's coming up soon. It's only $15, and we'll show you exactly how to make a Brand Video that will make your product and message stand out and get noticed, CLICK HERE!

Want to see examples of brand videos that work? Check out some successful videos our members have made:

MamaSuds:
https://www.facebook.com/MamaSuds/videos/608797384435542

Bonny and Blithe:

https://www.facebook.com/BonnyandBlitheVintage/videos/464767912291246

Birdmoss:

https://www.facebook.com/BirdmossBox/videos/919504675917728

_______________________
 
Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.
 
Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/
 
"Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!
 
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Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

The Ecommerce Roadmap
Podcast Episodes
286: Use This Strategy To See If You Have The Right Traffic [not-audio_url] [/not-audio_url]

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285: The Most Powerful Marketing Activity [not-audio_url] [/not-audio_url]

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When someone asked, "Which marketing activity actually moves the needle?" we knew we had to talk about it. Because the answer isn't what you think. In this episode, Susan and Melissa (Inner Circle coach and owner of Bike…
284: Sales Plateaued? Do this to grow profitably [not-audio_url] [/not-audio_url]

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If your ecommerce sales have hit a plateau around $2K/month, and you're wondering why it's not growing, this episode is for you. We'll break down the one core reason most stores get stuck—and how to shift your strategy s…
283: I'm Doing Something Scary [not-audio_url] [/not-audio_url]

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Today, I'm sharing something that pushed me out of my comfort zone—and it might just do the same for you. I sat down with Suzi Dafnis of HerBusiness to talk about the power of stepping away, creating space, and taking a…
282: Organic Sales: Don't Miss These 2 Strategies [not-audio_url] [/not-audio_url]

Duration: 44:24
Tired of relying on paid ads? This episode is for you. Susan Bradley and Sarah Williams share the two most powerful (and doable!) strategies they've used to generate consistent organic growth for ecommerce brands—without…
281: The free strategy that got 1600 leads and 34 new customers [not-audio_url] [/not-audio_url]

Duration: 39:51
Have you hesitated to use Collaborations as your strategy for organic growth? If you haven't tried a few collaborations yet, what you learn in this episode will make you eager to get started. Here's the backstory: Tina B…
280: Hiring Help—Get Set Up for Success [not-audio_url] [/not-audio_url]

Duration: 39:11
If you're ready to hire help—or have tried and been burned—this episode is your roadmap. Susan and Melissa walk you through the full process of hiring, training, and managing help that actually helps. You'll learn how to…
279: How to Scale Without Borrowing (or Breaking Your Business) [not-audio_url] [/not-audio_url]

Duration: 38:56
Thinking about scaling your store? This episode is your checklist. Susan and Inner Circle coach Melissa Davies break down what most store owners get wrong when they try to grow—and the five things you need to do before y…
278: The 3 Books That Changed My Life [not-audio_url] [/not-audio_url]

Duration: 19:51
We all love a good book recommendation—but some books are more than a great read. They change the way you think, work, and lead. In this episode, Susan shares the three books she's read (and reread) that have had a lasti…
277: Should You Hire Someone to Make Your Reels? [not-audio_url] [/not-audio_url]

Duration: 43:05
Feel overwhelmed by video content? Wish you could just hire it out? In this episode, Susan and Melissa talk about the real reasons ecommerce store owners get stuck—and why hiring someone to "just make your Reels" isn't t…