277: Should You Hire Someone to Make Your Reels?

277: Should You Hire Someone to Make Your Reels?

Author: Susan Bradley: E-commerce Expert July 22, 2025 Duration: 43:05

Feel overwhelmed by video content? Wish you could just hire it out? In this episode, Susan and Melissa talk about the real reasons ecommerce store owners get stuck—and why hiring someone to "just make your Reels" isn't the quick fix you think it is.

You'll hear simple, practical ways to start creating videos that connect with your audience, showcase your products, and drive results—without showing your face or hiring a production team.

What You'll Learn:


✔️ Why hiring out content creation often backfires
✔️ The one thing you must know before outsourcing any role
✔️ Easy, no-face video ideas that still convert
✔️ Why B-roll and slideshows are smarter than you think
✔️ The key ingredient to live video success
✔️ How to turn your customer questions into high-performing content

RELATED LINKS:

Sign Up for Brand Video Bootcamp

Episode 162 – How to Make a Brand Video

Episode 106 – The TikTok Strategy That Exploded Sylvie's Sales

Episode 276 – The 3-Part Video Funnel Strategy

Emails That Sell Guide

 


Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

The Ecommerce Roadmap
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