251: 10x'ing Jane's Sales

251: 10x'ing Jane's Sales

Author: Susan Bradley: E-commerce Expert January 21, 2025 Duration: 56:07
The Ecommerce Roadmap
BusinessEntrepreneurshipMarketing

In this episode, we're talking with Jane Harbison, a talented fashion designer and business owner with a clear goal: to 10x her sales this year. Jane specializes in digital sewing patterns for boys and men, and she's sharing her journey of balancing creativity with business strategy.

We cover the exact steps Jane is taking to grow her revenue sustainably, the challenges she's tackling, and the lessons every entrepreneur can apply to their own business.

Here's what you'll learn in this episode:

  • Why big goals need realistic plans and how to break them into actionable steps.

  • How to optimize your sales funnel to turn visitors into paying customers.

  • The importance of understanding your conversion rates and tracking your metrics for consistent improvement.

  • Why focusing on profit, not just revenue, creates a more sustainable business.

  • How Jane is planning to attract new customers by refining her lead generation strategy with irresistible opt-ins.

If you're ready to scale your business and create a roadmap to success, this episode is packed with insights to help you get there. Tune in now!

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Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.
 
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Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

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