265: How to Stay on Track in Uncertain Times

265: How to Stay on Track in Uncertain Times

Author: Susan Bradley: E-commerce Expert April 29, 2025 Duration: 22:28

 When things feel uncertain— tariffs, rising costs, economic shifts—it's easy to spiral or freeze. But uncertainty doesn't mean failure. In this episode, we're sharing a grounded, step-by-step process for staying focused and making smart decisions in your business, even when the path ahead isn't clear.

Listen in and learn:

✔️ Why uncertainty leads to decision fatigue (and how to stop spinning)
✔️ A simple exercise to figure out what's really keeping you stuck
✔️ How to explore "what if" scenarios using actual numbers—not just anxiety
✔️ Why profitability in dollars matters more than margin percentage
✔️ How to prep for price changes or supplier issues (without panicking)
✔️ A powerful weekly habit that keeps you focused on the right things

 

RELATED LINKS:

Check out Michelle's site Mama Suds: https://www.mamasuds.com/

Ditch your decision fatigue. I'm giving you my framework.
https://thesocialsalesgirls.com/ditch-your-decision-fatigue-im-giving-you-my-framework-its-brilliant-episode-186/

3 Things You Can Do To Be More Profitable Today
https://thesocialsalesgirls.com/3-things-you-can-do-to-be-more-profitable-today-episode-219/

This Will Get You Unstuck
https://thesocialsalesgirls.com/this-will-get-you-unstuck-episode-233/

_______________________  

Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/  

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Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

The Ecommerce Roadmap
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