301: Melanie's Reliable Revenue System Works. Here's How She's Going To Double Her List

301: Melanie's Reliable Revenue System Works. Here's How She's Going To Double Her List

Author: Susan Bradley: E-commerce Expert January 6, 2026 Duration: 40:46
The Ecommerce Roadmap
BusinessEntrepreneurshipMarketing

What if nearly half your sales came from email—without running lead ads or chasing every marketing trend?

In this episode, Susan sits down with Melanie, the founder of Beads in Style. Melanie has completed Reliable Revenue three times, and the backend she's built reflects it—clean data, strong engagement, and forms that are all pulling their weight.

But now she wants to grow her list from 300 to 750 leads per month. Together, they dig into the real numbers behind that goal, the opt-ins that are quietly generating revenue every day, and the simple levers she can pull next—without blowing up her ad budget or burning herself out.

What You'll Learn

  • Why Melanie's list performs so well

  • How to calculate your real cost per lead using the simplest math possible

  • How she uses pop-ups to bring in meaningful revenue

  • The traffic strategy Susan recommends when all your submit rates are already strong

  • What it would take—financially and operationally—to hit her goal of 750 new leads a month

 

RELATED LINKS

Check out Melanie's website here: https://beads-n-style.com

Get on the Reliable Revenue waitlist: https://www.thesocialsalesgirls.com/reliable-revenue

Make your business run without you. Here's how: https://www.thesocialsalesgirls.com/blog/make-your-business-run-without-you-heres-how-episode-201

How to 2x Hayley's Online Sales: https://www.thesocialsalesgirls.com/blog/how-to-2x-hayleys-online-sales-episode-296

A year of results that will shock you: https://www.thesocialsalesgirls.com/blog/a-year-of-results-that-will-shock-you-episode-120

 


Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

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