The Fitness Business Podcast with Erin Dimond and Jordan Dugger
One of the biggest mistakes I see online coaches make on sales calls is they think the more they explain… the more likely someone is to buy.
And it's actually the opposite.
The more complicated you make something, the more confused the prospect gets.
And confused people do not buy.
I was reviewing sales calls this week inside IFCA and I noticed something that honestly happens to almost every smart coach.
They know TOO much.
And because they know too much…
They start teaching instead of selling. In this episode, I'll explain how to SELL instead of teach and why this is important for your potential prospect's ultimate transformation.
Time Stamps:
(0:45) Big Mistake On Sales Calls
(3:40) The Biggest Shift
(6:05) The Sales Script
(8:22) Sell The Vacation
(10:00) Let Me Know If You Enjoyed This
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