How Top Entrepreneurs Rewire Their Thinking to Win (Shawn & Kaitlin Feurer)

How Top Entrepreneurs Rewire Their Thinking to Win (Shawn & Kaitlin Feurer)

Author: Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist April 17, 2026 Duration: 1:02:22

Shawn and Kaitlin Feurer are the founders of Shawn Feurer Consulting, a mindset and performance coaching company based in Draper, Utah, helping business owners across the U.S. and Canada unlock higher levels of execution, leadership, and growth. Together, they've built a reputation for blending mindset mastery with real-world business strategy—helping entrepreneurs break through internal limitations and scale companies that actually last.

Shawn, known as The Universal Mindset Disruptor, is the creator of The Inner Blueprint™ and brings over two decades of entrepreneurial experience, including building, losing, and rebuilding success multiple times. His journey—from rags to riches, back to rock bottom, and rising again—has shaped his no-nonsense approach to leadership, resilience, and sustainable growth.

Kaitlin, a mindset coach and former competitive cheer coach, specializes in helping individuals develop confidence, discipline, and belief through action. With years of experience coaching high performers, she plays a critical role in helping business owners close the gap between what they know and what they actually execute.

Through consulting, coaching, and live experiences, the Feurers work with contractors and business leaders to reprogram subconscious patterns, eliminate self-imposed ceilings, and lead with clarity, control, and consistency. Their frameworks—like the Knowing–Doing Gap and E + R = O—have helped countless entrepreneurs transform not just their businesses but their entire approach to life and leadership.

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For anyone running a home service business-be it plumbing, HVAC, or a dozen other trades-the daily grind can feel isolating. You’re solving problems for customers while wrestling with your own, from hiring the right technicians to figuring out which marketing actually works. That’s where The Home Service Expert Podcast comes in. Host Tommy Mello isn’t just another commentator; he’s a founder who has built his own companies to a staggering $200 million in revenue, and he shares his hard-won perspective as a columnist for major publications like Forbes, Inc., and Entrepreneur. Each episode feels like a direct conversation with the sharpest minds in the field. Tommy brings on leading entrepreneurs and specialists, not only from home services but from adjacent industries, to unpack the precise tactics that drive real growth. You’ll hear practical discussions that skip the theory and dive into applied knowledge, covering everything from leveraging new digital tools to executing scaling strategies that protect your company’s culture. The dialogue is built on a foundation of genuine experience, offering a sense of camaraderie and actionable advice for owners who are serious about building a legacy, not just a job. This podcast serves as a vital resource for turning operational challenges into your biggest opportunities.
Author: Language: English Episodes: 100

The Home Service Expert Podcast
Podcast Episodes
Psychology Tricks That Got My Business to $500M (David Royce) [not-audio_url] [/not-audio_url]

Duration: 51:43
David Royce is the founder and chairman of Aptive Environmental, one of the fastest-growing residential pest control companies in North America. Under his leadership, the company scaled to a $500M+ business operating acr…
How to Scale and Exit Your Business (Brian Franco) [not-audio_url] [/not-audio_url]

Duration: 1:12:53
Brian Franco is a visionary entrepreneur, dealmaker, and private equity investor widely known as "The M&A Guy." He is the Founder and Managing Partner of Meritage Partners, where he has spent over two decades guiding fou…
Inside LJW: 40+ Years of Advertising That Actually Works - Sam John [not-audio_url] [/not-audio_url]

Duration: 1:12:24
Learn more about LJW Advertising here: https://www.larryjohnwright.com/ Larry John Wright Advertising (LJW) is a full-service creative and media strategy firm based in Mesa, Arizona, helping growth-focused companies turn…
How to Optimize Your SEO Strategy and Start Converting (Nate Fischer) [not-audio_url] [/not-audio_url]

Duration: 1:08:22
Nate Fischer is a technologist and the CTO of Local Optics, a digital marketing and SEO company focused on helping home service businesses dominate their local markets. With a background in software development and searc…
How ServiceTitan Took Over the Trades Industry (Ara Mahdessian) [not-audio_url] [/not-audio_url]

Duration: 1:13:06
In this episode, we sit down with Ara Mahdessian, co-founder and CEO of ServiceTitan, the software platform that revolutionized how home service businesses operate. Born out of the frustrations of running his family's pl…