What Is The Difference Between Selling And Marketing?

Author: MAKARAND UTPAT July 6, 2021 Duration: 8:35

In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand explains the difference between marketing and selling.

Key Takeaways

[0:50]

As a business owner, you want to make sure that your target audience buys your products and services. If you're searching for a full-time job, you should make sure you position yourself correctly.

[1:48]

He stated that marketing and selling are two different aspects. Selling is trading products to a customer on the phone, while marketing is about attracting your target audience. Makarand believes that to be a good marketer, a salesman should provide value to their buyers. This will help them position correctly on the market.

Social Media Presence

[4:21]

For Makarand, social media is like a cocktail party. For a business to succeed, one must be well known to gain trust from customers. Owners should know how to solve problems and formulate products that can resolve challenges to cater to the market.

The New Age of Influence

Hosted by MAKARAND UTPAT, The New Age of Influence is a conversation about what it really takes to stand out and lead in today's crowded landscape. Each episode digs into the practical and personal sides of building something that matters, whether that's a brand, a business, or a lasting reputation. You'll hear frank discussions on marketing, the psychology of branding, and the often-messy journeys through success and failure. Makarand draws from his own experiences and brings in a variety of voices through interviews, all focused on the core idea of personal excellence. The aim isn't just theoretical inspiration; it's about actionable shifts in mindset and method. Tuning into this podcast means engaging with ideas that challenge your current approach, encouraging you to refine how you operate. It's about developing the clarity and resilience to not only grow your influence but to use it meaningfully-to connect more authentically with your audience and create impact that translates into tangible progress for your work. This is for entrepreneurs and business thinkers ready to move beyond surface-level advice and invest in the deeper work required to move the needle.

Author: MAKARAND UTPAT Language: en-us Episodes: 100

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