A Fresh Look at the Podcasting Industry - What to Expect - In & Around Podcasting

A Fresh Look at the Podcasting Industry - What to Expect - In & Around Podcasting

Author: Mark Asquith March 4, 2024 Duration: 2:45

We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals.

Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals".

In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard.

The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.



This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Mark Asquith, known widely as "That British Podcast Guy" and the co-founder of the Captivate platform, brings his extensive experience directly to your headphones with The Podcast Accelerator: How to Grow Your Podcast. This isn't about vague inspiration; it's a practical, hands-on resource for anyone serious about building a meaningful and sustainable show. Each episode breaks down the complexities of podcast growth into actionable steps, focusing on the intersection of creative content and smart business strategy. You'll hear detailed discussions on everything from audience analytics and monetization models to the technical nuances of production and promotion that actually work. The guidance offered stems from real-world application, not just theory, providing a clear path through the often noisy world of online audio. For creators who are past the basics and ready to scale their impact, this podcast serves as an essential toolkit. It’s where the art of compelling storytelling meets the science of strategic marketing, all delivered with Mark's direct and knowledgeable perspective. Tune in for genuinely actionable insights that can help you refine your process, connect with a larger audience, and build a podcast that stands out and lasts.
Author: Language: English Episodes: 100

The Podcast Accelerator: How to Grow Your Podcast
Podcast Episodes
Should I Name My Podcast After Myself? [not-audio_url] [/not-audio_url]

Duration: 6:29
James asked me on our Podcast Launch Accelerator office hours if he should name his show after himself because it seems to be the trend these days - I have thoughts...
Buy This Crap Podcast Course [not-audio_url] [/not-audio_url]

Duration: 25:36
Today I'm going to rant and then I'm going to give you three cheap (under $20), actionable and very specific things to focus some time on that will not only help your podcast but will always be useful to you.
How to Grow Your Podcast by Being a Human [not-audio_url] [/not-audio_url]

Duration: 15:17
Podcasters want marketing to be quick and easy. It's not. It's hard to find one listener yet far easier to ask them to find your next listener.
How Many Downloads Do I Need Before Monetizing? [not-audio_url] [/not-audio_url]

Duration: 7:19
Stephen Kosmyna asked me what the number of downloads is that you need before you consider monetizing. It's a multi-layered answer so today, I'm digging in for it.
How to Produce Less & Grow Your Podcast More [not-audio_url] [/not-audio_url]

Duration: 11:50
So many "gurus" teach that cumulative monthly downloads is the number to worry about and so, they teach "publish more". Let's look at why that's wrong.
Where Should I Submit My Podcast To? [not-audio_url] [/not-audio_url]

Duration: 7:26
Ok I know this sounds like an obvious question but the fact is, podcasting is changing very rapidly so as a new podcaster it can be super hard to figure out where your show needs to be. Let me give you a rundown.
Was I Too Hard on Apple? [not-audio_url] [/not-audio_url]

Duration: 13:59
Last week I discussed why I was disappointed in Apple's decisions around customer relationships in Apple Podcasts Subscriptions. But was I too hard on Apple? Let's look at another perspective...
Is Facebook Still an Effective Podcast Marketing Platform? [not-audio_url] [/not-audio_url]

Duration: 6:59
Kipper McGee, of Brandwidth on Demand and a good friend of mine asked if Facebook is still a good marketing tool for podcasters due to the increasing amount of people choosing to spend less time on the platform. With iOS…