A Fresh Look at the Podcasting Industry - What to Expect - In & Around Podcasting

A Fresh Look at the Podcasting Industry - What to Expect - In & Around Podcasting

Author: Mark Asquith March 4, 2024 Duration: 2:45

We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals.

Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals".

In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard.

The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.



This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Mark Asquith, known widely as "That British Podcast Guy" and the co-founder of the Captivate platform, brings his extensive experience directly to your headphones with The Podcast Accelerator: How to Grow Your Podcast. This isn't about vague inspiration; it's a practical, hands-on resource for anyone serious about building a meaningful and sustainable show. Each episode breaks down the complexities of podcast growth into actionable steps, focusing on the intersection of creative content and smart business strategy. You'll hear detailed discussions on everything from audience analytics and monetization models to the technical nuances of production and promotion that actually work. The guidance offered stems from real-world application, not just theory, providing a clear path through the often noisy world of online audio. For creators who are past the basics and ready to scale their impact, this podcast serves as an essential toolkit. It’s where the art of compelling storytelling meets the science of strategic marketing, all delivered with Mark's direct and knowledgeable perspective. Tune in for genuinely actionable insights that can help you refine your process, connect with a larger audience, and build a podcast that stands out and lasts.
Author: Language: English Episodes: 100

The Podcast Accelerator: How to Grow Your Podcast
Podcast Episodes
The Problem with Apple Podcasts Subscriptions [not-audio_url] [/not-audio_url]

Duration: 18:00
Last week Apple announce its podcast subscription service to help creators to monetise. With Spotify hot on their heels, here's my reaction one week in.
How to Get Testimonials from The Press for Your Podcast [not-audio_url] [/not-audio_url]

Duration: 8:53
My long-time friend Annette Bone asked on last weeks podcast launch office hours how she can get PR companies that help her into events as "press" to give her testimonials for her podcast. Here's how I'd approach it pers…
Why I Started Scripting My Podcast Episodes [not-audio_url] [/not-audio_url]

Duration: 12:21
A few months ago, I started to write out long-form show notes to accompany some episodes of this podcast. Surprise, surprise: the quality went up and I've received some stellar feedback.
Can You Mix Podcast Formats? [not-audio_url] [/not-audio_url]

Duration: 5:23
Following up last week's question from Doug, who is going through the free Podcast Launch Accelerator course, he also asked if it's wise to mix podcast formats between solo and interview style on the same show. The answe…
Producing vs Progressing Your Podcast [not-audio_url] [/not-audio_url]

Duration: 11:00
Let's accept that production is the thing that we have to do - we can't podcast without producing a podcast and so we can't assume that by producing and releasing, we're doing enough to progress.
Podcast Cover Art Mistakes to Avoid [not-audio_url] [/not-audio_url]

Duration: 8:04
Doug Piper is working through the free Podcast Launch Accelerator course and during the office hours a couple of weeks ago he asked me about cover art, what to do and not to do. Here's my list of top things to avoid!
Can You Have Multiple Goals for Your Podcast? [not-audio_url] [/not-audio_url]

Duration: 7:11
My friend Ashleigh asked me recently about whether she can build her network AND monetise through an interview show and it led me to think more about how you set primary and secondary goals for your show.
The Podcast Industry is Too Big for You [not-audio_url] [/not-audio_url]

Duration: 9:47
Last week we hit 2,000,000 active podcasts. While that's amazing for the industry, podcasters like you and I are beginning to feel a little anxious about the potential of our "little" show. Should we be concerned?
Can You Bounce Between Podcast Formats? [not-audio_url] [/not-audio_url]

Duration: 6:40
Michael Rodriguez asked me "Can your show bounce between a solo show sometimes and interviews others, especially when starting off and trying to get people to interview?"...
Should I Include A Q&A In My Podcast? [not-audio_url] [/not-audio_url]

Duration: 7:05
Following up on last week's question, Doug also asked "In my programs which are recorded from webinars I have a Q&A at the end of the program. Do you think I should include the Q&A in the podcast?"