Veteran Salesman: Tap Into Raw Emotion To seal The Deal | E46

Veteran Salesman: Tap Into Raw Emotion To seal The Deal | E46

Author: The Small Business Startup School Inc. April 22, 2025 Duration: 32:27
Join Ola as she interviews Glenn Poulos, a veteran salesman and serial entrepreneur. Glenn reveals his journey from a government worker to launching multiple successful sales companies. Discover his insights on why buying established businesses can be more advantageous than starting from scratch.Glenn also delves into his book, 'Never Sit in the Lobby,' offering 57 essential rules for navigating the sales landscape. Learn practical tips on how to transform selling into helping by identifying and solving customer problems, effectively tapping into emotions, and nurturing genuine rapport without being a nuisance.Whether you're in sales or running your own business, Glenn's strategies for dealing with rejection gracefully, actively listening, and ensuring every interaction leaves a positive impression, provides invaluable guidance. Don't miss the chance to learn from Glenn Poulos' wealth of experience and expertise!   Connect with Glenn Poulos: https://glennpoulos.com/about/ Get a copy of ‘Never Sit in the Lobby’: https://a.co/d/eiBzaF6   You're not alone in personal finance. Start here. No shame. No pressure. Just one page at a time.: https://amzn.to/3EjEROn   Schedule a free 1-on-1 call with Ola now: https://bit.ly/OlaWilliamsComplimentaryCall Take Control of Your Money Today! Discover free resources, personalized coaching, and tools designed to empower you on your journey to financial wellness.  Connect with us at https://bit.ly/wealthEd and start taking charge of your financial future! Get expert resources on estate planning and emergency preparedness here! https://bit.ly/FreeFinanceTools Listen on Apple. Spotify and wherever you podcast: https://wealtheducationforcanadianimmigrants.podbean.com/   Chapters:00:00 – Meet Glenn Poulos: Serial Entrepreneur & Author01:20 – Lessons from Building & Selling Multiple Companies03:00 – Why He Wrote “Never Sit in the Lobby”05:00 – How to Sell Without Being a Nuisance07:00 – Selling Is Helping: Listening Over Talking10:00 – Tapping into Raw Emotion to Seal the Deal13:00 – What NOT to Do in Sales: Avoiding Fake Rapport16:00 – How to Handle Rejection & Build Long-Term Trust18:00 – Knowing When to Persevere or Walk Away26:00 – Golden Rule: Treat Every Impression as a First Impression

If you're stepping into the world of entrepreneurship, the sheer volume of advice can be overwhelming. The Small Business Startup School-Business Notes | Financial Literacy | Retail Psychology-For Professionals & Entrepreneurs cuts through the noise by focusing on the fundamental patterns that define successful ventures, regardless of your specific industry. Host Ola Williams draws from her own journey as a retail entrepreneur and fintech founder, along with her background as a financial coach, to offer a unique blend of pragmatic financial literacy and insightful retail psychology. This isn't about abstract theory; it's about the tangible strategies and mental frameworks you can apply directly to your own plans and operations. Each episode feels like a focused conversation, unpacking practical solutions for the real hurdles founders face, from managing cash flow to understanding customer behavior. The goal is to build a foundation of confidence, equipping you with the timeless principles needed to navigate the unpredictable path of building or buying a business. Tune in for a deeply practical resource that marries numbers with human nature, all delivered with the grounded perspective of over twenty years in the trenches. This podcast from The Small Business Startup School Inc. serves as an essential companion for turning your professional aspirations into a sustainable reality.
Author: Language: English Episodes: 46

The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs
Podcast Episodes
Episode 15 - The Link Between Appearance and Confidence [not-audio_url] [/not-audio_url]

Duration: 22:18
In this new episode, I had a conversation with CeeCee, the Founder and CEO of Dapper Style Mint Inc. and an expert in costume design, and personal and wardrobe styling, where we unpacked the link between appearance and c…
Episode 14 - Retail Therapy [not-audio_url] [/not-audio_url]

Duration: 7:29
This week, I explore retail further by talking about 'Retail Therapy'. Would you like to consider how retail may be able to provide some comfort to you? Take a listen
Episode 13 - Retail Reality [not-audio_url] [/not-audio_url]

Duration: 6:26
Hello everyone. Today, I'm going to be exploring retail reality. The reality is, we are bound to exchange what we have with what we need. And so, it falls upon us to do it with some form of wisdom. What do I mean by this…
Episode 12 - How To Manage Pitstops On Your Route [not-audio_url] [/not-audio_url]

Duration: 9:15
If you like to watch Formula 1, you would have noticed that there are needs for pitstops. Now, the race organizers try to make services at each stop as efficient as possible. So the issue is not whether there should be p…
Episode 11 - Serve Me With Some Banter? [not-audio_url] [/not-audio_url]

Duration: 5:37
How do you like to be greeted when you visit stores? Would you rather be left alone or appreciate some exchange of pleasantries? On this episode, I talk about two different scenarios. I believe each is valid. Hopefully,…
Episode 10 - Networking [not-audio_url] [/not-audio_url]

Duration: 6:05
I’ve realized that networking is like a buffet, no matter what you are offered, once you’re full, you’re full. If you’re taking a 3-course meal, you start with starters, next you eat your main dish. Once you’re full, you…
Episode 9 - Why You Should Practice Kindness [not-audio_url] [/not-audio_url]

Duration: 10:20
On this episode, I share a talk I gave at a wellness retreat - "Why You Should Practice Kindness". I believe how we say things (plus act) is tangible. That's why you can feel either positivity or negativity in an environ…
Episode 8 - How To Stay on Track [not-audio_url] [/not-audio_url]

Duration: 4:58
This week, I speak on the principle of "beginning with the end in mind". Whatever goals you have set, try starting with the end plan and work backwards. Take a listen to hear how it works.
Episode 7 - Seeking To Grow In Times Of Change [not-audio_url] [/not-audio_url]

Duration: 7:08
On this episode, I share the story of Tina. It was clear Tina was due for a promotion. But the promotion wasn't forthcoming. Listen to learn how Tina navigated the situation which resulted in progress.
Episode 6 - Finding Strenght in Quietness [not-audio_url] [/not-audio_url]

Duration: 7:25
Hello Everyone. Welcome to Episode 6 of Cornish's Cheer. On this episode, I share the story of Jay, a professional, who was due for a promotion at her place of work. But guess what? None was forthcoming. Listen to learn…