Building Your Investor List Part 1 — Organic Lead Generation, Niching Down & The Bar Strategy | Keely Hubbard & Eric Mattingly

Building Your Investor List Part 1 — Organic Lead Generation, Niching Down & The Bar Strategy | Keely Hubbard & Eric Mattingly

Author: Mark & Tamiel Kenney February 25, 2023 Duration: 18:06

There's no easy button for finding accredited investors. The syndicators who think there is are burning through marketing budgets chasing lists that will never convert.

In Part 1 of this three-part series, executive sales coach Keely Hubbard and DMI Holdings founder Eric Mattingly share the only approach that actually works: organic lead generation, niching down, and knowing where high-net-worth individuals are already ready to have a conversation.

In this episode you will learn:

• Why buying accredited investor lists fails — and what six figures in marketing taught Eric's firm about the limits of paid acquisition

• How Think Multifamily funds $8M deals in two weeks — and why you can't replicate it without years of relationship foundation

• Why niching down beats broadcasting — the optometrist example that shows how a specific message reaches the right people every time

• How to identify your niche, their pain points, and why your target audience has to have actual investable capital

• The bar strategy: where wealthy people gather on weeknights — and Eric's technique for working through a room without a table

• Why four to five quality conversations per month is a more sustainable and effective target than chasing thousands of leads

This is Part 1 of a three-part series. Continue with Episodes 138 and 139.

Join us at our next event at https://thinkmultifamily.com/event

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Read the full podcast shownotes, timestamps, resources, and key insights from this episode here: Podcast Show Notes


Mark and Tamiel Kenney built something remarkable, turning a single duplex into a portfolio of over sixty-five hundred units in just three years. On the Think Multifamily Podcast, they pull back the curtain on exactly how they did it, moving beyond theory to share the tangible, week-by-week steps that define real success in apartment investing. This isn't about sacrificing your time or freedom; it's a practical conversation about building a legacy that actually works for your life. Each episode feels like a direct conversation with the Kenneys, filled with the specific insights and hard-won lessons from their own journey. You'll hear them break down complex deals, discuss market shifts, and explore the mindset required to navigate the challenges and opportunities in multifamily real estate. Tune in for a straightforward, content-rich dialogue that cuts through the noise, offering a clear path for anyone serious about creating lasting wealth through property. This podcast provides the kind of actionable guidance that only comes from hosts who have walked the path themselves.
Author: Language: English Episodes: 50

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