Why you'll quit YouTube in 5 years (And how to avoid it) [feat. Matt Koval]

Why you'll quit YouTube in 5 years (And how to avoid it) [feat. Matt Koval]

Author: Tim Schmoyer August 8, 2022 Duration: 40:49

Most creators on YouTube go through a lifecycle where they work hard, achieve success, and then fade away. It tends to be about 5 to 7 years long.

After observing that pattern on YouTube for over a decade, Matt Koval decided to start talking more publicly about this issue and how we can continue to serve our audience well and grow our business for years to come.

You can check out Matt's channel, Creator Dynamics, here: https://www.youtube.com/c/CreatorDynamics

Check out the Creators Calculator here: https://creatorscalculator.com/

Check out Mighty Networks here: https://www.mightynetworks.com/

CREATOR SPOTLIGHT: Check out Adam's channels:

QUICKLY CONVERT NEW VIEWERS INTO FANS: Are you ready to quickly connect with first-time viewers in your very next video? In this FREE training you'll learn the 7 signals every viewer needs in order for your YouTube videos to grow!

Get the free training here and then schedule a free discovery call to see how we can help you grow: https://videocreators.com/seven-signals/

POWER TIP: Clips are now available on all YouTube channels. Learn how it works: https://support.google.com/youtube/answer/10332730

JOIN THE POD SQUAD AFTER-PARTY IN VOLLEY: We love answering questions, hearing your feedback, and discussing each podcast episode with you and hundreds of other creators in our video chat Volley space. Join us here: https://videocreators.com/podsquad

LEAVE A VOICE MESSAGE: Have comments, reactions, questions, a YouTube tip to share, or just want to say hi? Leave a voice message for us and we may use it in an upcoming podcast episode. https://www.speakpipe.com/videocreators


Tim Schmoyer started Video Creators as a YouTube growth agency back in 2013, and this audio extension of that work dives deep into the real, often unglamorous, work of building a channel that lasts. You’ll hear conversations that move beyond basic tips, focusing instead on the strategic decisions and mindset shifts required to turn a personal brand into a sustainable business. Each episode pulls from Tim’s extensive experience guiding everyone from absolute beginners to established corporate teams, unpacking the nuances of audience growth, content systems, and platform changes. This isn't about quick hacks; it's a practical resource for creators and entrepreneurs who are serious about developing a highly engaged community of subscribers who become genuine customers. The discussions in this podcast naturally cover the intersection of creative work, marketing psychology, and the technology that powers modern video businesses, offering a clear path whether you're aiming for your first ten thousand subscribers or scaling past a million. Tune in for honest reflections on what works, what doesn't, and how to adapt your approach for long-term success on YouTube and beyond.
Author: Language: English Episodes: 100

Video Creators
Podcast Episodes
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Duration: 52:48
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Duration: 41:32
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How to avoid the Algorithm's Garbage Bin [not-audio_url] [/not-audio_url]

Duration: 35:22
Part of being a YouTube creator is finding that balance between what we think is good and what the data actually tells us is good content. We want better content and better results, but we have a tendency to do things th…
Don't let TIME hold you back from YouTube Success [not-audio_url] [/not-audio_url]

Duration: 59:00
We surveyed our audience and regardless of size, everyone seemed to be dealing with the issue time. Across the board, everyone felt like they needed more time to get everything done and achieve their goals on YouTube. Do…