Define Your Ideal Coworking Member Before You Define Your Marketing | S2 EP10

Define Your Ideal Coworking Member Before You Define Your Marketing | S2 EP10

Author: Baseworx February 17, 2026 Duration: 22:21
You can be busy with tours and still feel stuck. People come in, they like the space, they compliment the atmosphere and then they leave until you hear later that they have chosen not to become a member. A reason we hear often from coworking operators is price. In this episode of Flex That Worx, we break down this frustration properly instead of rushing to fix it with discounts & how marketing is a key part to understanding who you actually serve best. We talk about: What happens wh...

Running a flexible workspace is a unique challenge, blending community building with the practical demands of property and people management. Flex That Worx exists for those deep in the details of this world, whether you're steering a single coworking hub or coordinating a portfolio of spaces across different cities. This podcast speaks directly to the operators and managers on the ground, the ones making daily decisions that keep these dynamic environments thriving. Instead of abstract theory, conversations focus on actionable insights for simplifying operations, nurturing member communities, and navigating growth without unnecessary complexity. You'll hear frank discussions with seasoned professionals who have tackled the real issues-from optimising occupancy and crafting compelling events to handling logistics and fostering collaboration. The aim is to cut through the noise, offering practical perspectives that help you work smarter. Tune in for a candid exchange of ideas tailored for anyone committed to making their flexible workspace not just functional, but genuinely exceptional. Each episode of this podcast is designed to feel like a valuable conversation with a peer, providing tangible takeaways you can apply directly to your own worx.
Author: Language: en-gb Episodes: 44

Flex That Worx
Podcast Episodes
Flex Rewind - Running Efficient Events in Your Coworking Space [not-audio_url] [/not-audio_url]

Duration: 5:51
Events can build energy in a coworking space, but only when they are run with structure rather than hope. In this Flex Rewind, we look at how operators can make events easier to plan, manage and measure by gathering the…