Gemba Academy Podcast: Lean Six Sigma | Toyota Kata | Productivity | Leadership
Most leaders assume that the right argument, delivered clearly, will change minds. Owen Fitzpatrick has spent 30 years studying why that assumption is wrong. A psychologist who has worked inside some of the world’s most extreme propaganda environments, from North Korea to Rwanda to his own teenage years, Owen brings a framework to this conversation that reframes how belief actually changes. The implications for anyone trying to lead a continuous improvement effort are hard to ignore.
“Being right is not enough. Having the facts, having the data, having the information, table stakes, you need to have that. But it’s not enough to be persuasive.” – Owen Fitzpatrick
If Owen’s point that buy-in requires more than logic resonates with how you lead change, the School of Leadership builds the skills that close that gap.
Learn More About School of Leadership at https://www.gembaacademy.com/leadership
Stay current on new courses, podcast episodes, and continuous improvement resources. Sign up for the Gemba Academy newsletter at gembaacademy.com/news
How do you define propaganda?