The Fastest Way to Become Known in Your Industry

The Fastest Way to Become Known in Your Industry

Author: Michelle Thames March 10, 2026 Duration: 6:16

In this episode, Michelle Thames breaks down one of the fastest ways entrepreneurs can become known in their industry. Instead of relying only on content and social media, Michelle explains how speaking opportunities, partnerships, and meaningful relationships can accelerate visibility and open doors to powerful opportunities.

She also shares a real story about how building a genuine connection at an event led to a speaking opportunity with Kimberly-Clark North America and how collaboration often creates more growth than competition.


What You’ll Learn in This Episode

• The fastest way entrepreneurs become known in their industry
• Why speaking opportunities increase authority and visibility
• How partnerships expand your reach and influence
• The power of relationships and proximity in business growth
• Why collaboration leads to faster visibility than competition


Visibility Breakdown

In this segment, Michelle explains how speakers grow their authority and visibility through stages, partnerships, and opportunities to share their expertise in front of new audiences.

Speaking allows entrepreneurs to reach people who already trust the host or event organizer, making it one of the most powerful ways to build credibility and recognition in an industry.


Room Story

Michelle shares a real story about attending an event where she met someone connected to Kimberly-Clark North America. After building a relationship and continuing the conversation over time, that connection mentioned Michelle’s name in a room, which led to a speaking opportunity with the company.

This example highlights how visibility often grows through relationships and conversations rather than content alone.


Unpopular Visibility Truth

Visibility grows faster through collaboration than competition.

Many entrepreneurs try to build their brand alone, but some of the biggest opportunities come from partnerships, collaborations, and being in rooms where conversations lead to introductions and recommendations.


Key Takeaway

Content can help people discover you, but relationships and collaboration often create the opportunities that move your career forward.

The fastest way to become known in your industry is to combine visibility with meaningful connections and partnerships.


Spotify Listener Question

What has helped you become more visible in your industry?

Speaking
Collaborations
Content creation
Networking

Answer the question directly in Spotify and share your experience.


Support the Podcast

If you enjoy this show, consider leaving a rating or review on Apple Podcasts or Spotify. You can also support the podcast through the Buy Me a Coffee.

Your support helps keep the show going and allows Michelle to continue sharing conversations that help entrepreneurs become visible and create new opportunities.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


Ever feel like the rules of social media are written in a language you don't quite speak? Social Media Decoded translates the noise into a clear plan. Michelle Thames, a marketing expert who understands the grind of building something from scratch, hosts these conversations. She moves past theory to focus on the practical moves that actually change things-how a piece of content can attract a dream client, or how to tweak a profile so it starts working for you. Each episode feels like a focused workshop, whether she's dissecting a platform's algorithm, walking through a content marketing funnel, or sharing a story from an entrepreneur who turned followers into a sustainable business. This isn't about viral moments; it's about building a visible and viable operation online. You'll find a direct, no-fluff approach here, designed for anyone ready to move from being just a user of these platforms to becoming a strategic builder on them. For actionable steps on monetization, audience growth, and crafting a brand that resonates, this podcast serves as an essential guide.
Author: Language: en-us Episodes: 100

Social Media Decoded
Podcast Episodes
The Visibility Reset: What to Fix Starting Q2 [not-audio_url] [/not-audio_url]

Duration: 6:07
In this episode, Michelle Thames walks through the key areas entrepreneurs need to fix entering Q2, including messaging, content, and conversion pathways. If your visibility isn’t turning into opportunities, this episode…
3 Ways to Make Your First (or Next) $3K in April [not-audio_url] [/not-audio_url]

Duration: 5:31
In this episode, Michelle Thames breaks down three simple and actionable ways to make your first or next $3,000 this month. She shares how to turn your knowledge, audience, and offers into real revenue without needing mo…
My Exact Funnel Using Shine Pages + Kit (Step-by-Step) [not-audio_url] [/not-audio_url]

Duration: 9:17
In this episode, Michelle Thames breaks down her exact funnel using Shine Pages and Kit, showing how she turns content into leads, conversations, and clients. She shares a simple, step-by-step system that any entrepreneu…
I Did Everything Right… And Still Lost the Client [not-audio_url] [/not-audio_url]

Duration: 5:33
In this episode, Michelle Thames shares a real client experience where she delivered, showed up, and still lost the client. She breaks down the deeper reasons behind it and the lessons every entrepreneur needs to underst…
You Made a Content Plan… Now What? (The Missing Piece) [not-audio_url] [/not-audio_url]

Duration: 5:25
In this episode, Michelle Thames explains why having a content plan is not enough to grow your business. She breaks down the missing pieces that turn visibility into real opportunities, including execution, conversation,…
Why This Video Went Viral (And How to Turn Views Into Clients) [not-audio_url] [/not-audio_url]

Duration: 6:02
In this episode, Michelle Thames breaks down the strategy behind her recent viral Reel and explains how entrepreneurs can use the same principles to grow their visibility and convert views into real clients.
April Visibility Plan: What to Post to Get Clients Next Month [not-audio_url] [/not-audio_url]

Duration: 4:57
In this episode, Michelle Thames shares a step-by-step visibility plan for April, breaking down exactly what type of content entrepreneurs should post to attract clients. She explains how to use authority, proof, and per…
Why Community Is the Future of Business [not-audio_url] [/not-audio_url]

Duration: 6:06
In this episode, Michelle Thames explains why community is becoming one of the most powerful business models for entrepreneurs. She breaks down how brands are growing through connection, collaboration, and proximity inst…
The Visibility Audit: If I Was Fixing Your Brand Today… [not-audio_url] [/not-audio_url]

Duration: 7:12
In this episode, Michelle Thames walks through the four areas she audits when evaluating a personal brand: messaging, offers, calls to action, and conversion gaps. If your brand is visible but not converting into opportu…
The 4 Revenue Streams Every Personal Brand Should Build [not-audio_url] [/not-audio_url]

Duration: 6:52
In this episode, Michelle Thames breaks down the four core revenue streams every personal brand should build to turn visibility into a real business. She explains how community, events, corporate opportunities, and consu…