The Fastest Way to Become Known in Your Industry

The Fastest Way to Become Known in Your Industry

Author: Michelle Thames March 10, 2026 Duration: 6:16

In this episode, Michelle Thames breaks down one of the fastest ways entrepreneurs can become known in their industry. Instead of relying only on content and social media, Michelle explains how speaking opportunities, partnerships, and meaningful relationships can accelerate visibility and open doors to powerful opportunities.

She also shares a real story about how building a genuine connection at an event led to a speaking opportunity with Kimberly-Clark North America and how collaboration often creates more growth than competition.


What You’ll Learn in This Episode

• The fastest way entrepreneurs become known in their industry
• Why speaking opportunities increase authority and visibility
• How partnerships expand your reach and influence
• The power of relationships and proximity in business growth
• Why collaboration leads to faster visibility than competition


Visibility Breakdown

In this segment, Michelle explains how speakers grow their authority and visibility through stages, partnerships, and opportunities to share their expertise in front of new audiences.

Speaking allows entrepreneurs to reach people who already trust the host or event organizer, making it one of the most powerful ways to build credibility and recognition in an industry.


Room Story

Michelle shares a real story about attending an event where she met someone connected to Kimberly-Clark North America. After building a relationship and continuing the conversation over time, that connection mentioned Michelle’s name in a room, which led to a speaking opportunity with the company.

This example highlights how visibility often grows through relationships and conversations rather than content alone.


Unpopular Visibility Truth

Visibility grows faster through collaboration than competition.

Many entrepreneurs try to build their brand alone, but some of the biggest opportunities come from partnerships, collaborations, and being in rooms where conversations lead to introductions and recommendations.


Key Takeaway

Content can help people discover you, but relationships and collaboration often create the opportunities that move your career forward.

The fastest way to become known in your industry is to combine visibility with meaningful connections and partnerships.


Spotify Listener Question

What has helped you become more visible in your industry?

Speaking
Collaborations
Content creation
Networking

Answer the question directly in Spotify and share your experience.


Support the Podcast

If you enjoy this show, consider leaving a rating or review on Apple Podcasts or Spotify. You can also support the podcast through the Buy Me a Coffee.

Your support helps keep the show going and allows Michelle to continue sharing conversations that help entrepreneurs become visible and create new opportunities.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


Ever feel like the rules of social media are written in a language you don't quite speak? Social Media Decoded translates the noise into a clear plan. Michelle Thames, a marketing expert who understands the grind of building something from scratch, hosts these conversations. She moves past theory to focus on the practical moves that actually change things-how a piece of content can attract a dream client, or how to tweak a profile so it starts working for you. Each episode feels like a focused workshop, whether she's dissecting a platform's algorithm, walking through a content marketing funnel, or sharing a story from an entrepreneur who turned followers into a sustainable business. This isn't about viral moments; it's about building a visible and viable operation online. You'll find a direct, no-fluff approach here, designed for anyone ready to move from being just a user of these platforms to becoming a strategic builder on them. For actionable steps on monetization, audience growth, and crafting a brand that resonates, this podcast serves as an essential guide.
Author: Language: en-us Episodes: 100

Social Media Decoded
Podcast Episodes
My 2026 Visibility Rules (That I’m Not Breaking) [not-audio_url] [/not-audio_url]

Duration: 7:10
This episode reveals Michelle’s non-negotiable visibility rules for 2026, including what she’s eliminating, what she’s doubling down on, and why simplicity and community will outperform trends in the new year. She breaks…
The Proximity Principle: Why Access Changes Everything [not-audio_url] [/not-audio_url]

Duration: 5:50
This episode explores why proximity—not reach—is the true key to visibility, opportunity, and long-term business growth. Michelle shares how access, relationships, and community transformed her career and why The Collect…
Why Thought Leadership Beats Aesthetics Every Time [not-audio_url] [/not-audio_url]

Duration: 6:15
This episode breaks down why thought leadership will always outperform aesthetics and why decision-makers invest in clarity, authority, and perspective—not pretty feeds. Michelle shares how entrepreneurs can shift from p…
Why Threads Is About to Be a Visibility Power Move in 2026 [not-audio_url] [/not-audio_url]

Duration: 7:13
This episode breaks down why Threads will become one of the most powerful visibility platforms in 2026 and how early adopters can build real community, trust, and opportunities through conversation—not content overload.…
Why Visibility Without Community Is a Dead End [not-audio_url] [/not-audio_url]

Duration: 7:57
Michelle Thames breaks down why visibility without community leads nowhere and why relationship-driven visibility is the only strategy that will matter in 2026. This episode teaches the difference between being seen and…
The Day I Realized My Network Was Worth Millions [not-audio_url] [/not-audio_url]

Duration: 7:47
Michelle Thames reveals how her network became a million-dollar asset and why proximity, community, and strategic relationships open more doors than algorithms ever will. This episode highlights the power of connection a…
The Only Marketing Strategy That Works in Every Season of Business [not-audio_url] [/not-audio_url]

Duration: 4:42
In this episode, Michelle Thames breaks down the only marketing strategy that works in every season of business, explaining why systems outlast platforms and why visibility needs a digital home you own. She shares how co…
What I Learned After Managing 50+ Creators on Campaigns [not-audio_url] [/not-audio_url]

Duration: 3:41
In this episode, Michelle Thames shares behind-the-scenes insights from managing campaigns with over 50 creators, revealing what brands truly value beyond follower count. She breaks down the professionalism, systems, and…
Last-Minute Visibility Pep Talk Before You Hit “Go Live [not-audio_url] [/not-audio_url]

Duration: 3:47
Michelle delivers a powerful pre-webinar pep talk for entrepreneurs, creators, and leaders who need confidence, clarity, and courage before showing up live. This short episode resets your mindset for visibility success a…