If you want to (re)start YouTube on a limited budget and with limited resources, this Strategy Talks episode is for you! Learn the exact YouTube system small teams use to launch fast, grow consistently, and turn content into revenue — without a big budget or burning out your team. Digital media executive Andrii Salii has scaled 50+ channels to €10M+ in revenue and 5 billion views, and in this episode he's giving away the whole playbook.
→ Join the NEW Strategy Talks community
Andrii Salii is a digital media executive with 5+ years in YouTube, content strategy, and growth operations — having scaled 50+ digital media projects that today generate €10.2M+ in annual revenue. He specializes in building data-driven content ecosystems, leading distributed teams, and turning underperforming channels into profitable, scalable digital assets.
Andrii helps companies grow through revenue-focused content strategy, operational excellence, and high-velocity production systems.
What he brings:
- Delivered 2–5× KPI growth in 90–180 days for brands including FintechGarden, Ukraїner, and Genesis
- Managed and scaled global production teams across 10+ countries, securing 5B+ cumulative views and unlocking $500K+ in monetization
- Built unified content workflows and SOPs that cut production time by ~30% and doubled output — without increasing budget
- Designed omnichannel strategies that increased YouTube revenue, podcast consumption (4×), LinkedIn reach (+59%), and overall funnel performance
- Led P&L, budgets, and ROI-focused planning, optimizing content spend and improving measurable profitability across media portfolios
- Launched and accelerated monetized channels from scratch, crafting systems for scripting, packaging, metadata, and short-form growth
- Implemented AI-backed content workflows (ChatGPT, Midjourney, Gemini, ElevenLabs, Opus), improving speed, creativity, and scalability
Andrii combines strategic thinking, analytical depth, and high-ownership execution to help companies grow their media pipelines, strengthen acquisition funnels, and turn content into a repeatable profit engine.
RESOURCES:
- VidIQ extension
- 1of10 extension
- 1of10 app
- AlsoAlsked
- Claude 101 course
- 30 mins free discovery call with Andrii, YouTube Producer
- Website
- Free YouTube checklists
'Strategy Talks: Content Strategy for Small Teams', Season 5, is where content marketing meets real business results. Hosted by hands-on content strategist Dorien Morin-van Dam, each episode delivers a focused conversation with a guest expert who shares a specific, repeatable play. You'll leave with a clear problem definition and a set of steps you can take this week.
No fluff. No theory. Just strategy you can use.
New episodes each week! We stream live on LinkedIn, YouTube and Facebook.
