[ep 097] Zeke Reed on storytelling through audio, current landscape of journalism, and balancing creativity & academics

[ep 097] Zeke Reed on storytelling through audio, current landscape of journalism, and balancing creativity & academics

Author: with May Globus November 20, 2024 Duration: 56:16

Zeke Reed is pure energy in motion. Whether reporting compelling stories for KCRW or producing music in his Topanga Sessions sound studio, he’s constantly contemplating, creating, and doing.

During his early childhood, his father worked as an NAACP defense attorney while his mother pursued her PhD in Theatre at UCLA. Seeking a closer connection to nature, the family relocated from Venice Beach to Topanga Canyon, where Zeke spent much of his childhood exploring the hillsides. Although both parents were accomplished academics and professionals, they also nurtured his deep passion for creativity and music—his father had been a violinist in the University of Virginia orchestra. In fifth grade, Zeke joined a gifted school program in The Valley, broadening his horizons beyond the tight-knit Topanga community.

Following in his father’s footsteps, Zeke also attended UVA, where he pursued neuroscience. This path was inspired by a neighbor who worked in the field and led Los Angeles County’s Department of Mental Health. His college thesis on Detroit earned him a spot in the CORO Fellows Program, giving him hands-on experience in public affairs across multiple sectors. Yet, despite this academic trajectory, Zeke felt an enduring pull toward music. He formed a band with a friend, performing at college parties, and continued to develop his creative identity.

Today, Zeke bridges his academic and creative pursuits with an interdisciplinary approach. By day, he’s a values-driven journalist; by night (and any other available hour), he’s a musician/producer who recently released his first EP Mushroom Disco.


In this episode, we explore his mother’s time with a troupe of gypsy actors in Eastern Europe during the Cold War; his self-designed course of study in college that sparked an interest in urban politics and cities; and music as a lifelong thread—from playing the cello in the LA Junior Philharmonic to performing at the Walt Disney Concert Hall. We also delve into his growing role in the global music community, the intersection of journalism and sustainable business models, and much more.

[TIMESTAMPS]

4:03 - Growing up

11:34 - If he ever felt pressure to lean into academics

12:58 - Why he chose neuroscience at the University of Virginia

17:46 - Music as a thread and starting his college band 

20:10 - The music versus academic path

25:38 - His creative process 

30:05 - His values as a journalist 

42:06 - His philosophy of “tastes beginning to match your abilities” 

48:48 - How he feels about his life  

51:57 - Final question

54:49 - Where to connect with Zeke

[TODAY'S SPONSORS]

otō healing: https://www.instagram.com/otohealing/ - email otohealing at gmail.com to get 10% off your initial sound therapy session


There’s a particular texture to a life built around creating something meaningful, whether that’s a business, a work of art, or a new path forward. The Craft with May Globus pulls back the curtain on those lives through unhurried, intimate dialogues. May sits down with a diverse range of creators, founders, and pioneers, but the focus here is less on glossy success stories and more on the raw material of their journeys. You’ll hear the nuances of their creative process, the pivotal moments in their personal backstory, and how their philosophy shapes their daily existence. It’s an ongoing exploration of the shared humanity behind different kinds of work. What makes this podcast uniquely immersive is its commitment to being an audio-visual experience. Each conversation is accompanied by rich, editorial-style photography that provides a deeper, more sensory connection to the guest and their world. Think of it like a beautifully composed magazine feature that you can listen to, where the images and the dialogue work in concert. Tuning into this podcast feels like gaining quiet, privileged access to the minds of people who are thoughtfully shaping culture, one idea at a time.
Author: Language: English Episodes: 100

The Craft with May Globus
Podcast Episodes
episode 045: Tiffany Soper [not-audio_url] [/not-audio_url]

Duration: 49:29
On a long list of women to admire, the classy, ambitious, and courageous Tiffany Soper is near the top of it. The well-respected veteran publicist began her career working for other PR professionals before landing at Haw…
episode 044: Danielle Barich [not-audio_url] [/not-audio_url]

Duration: 52:50
There is a natural elegance and sparkle to Paris-based Danielle Barich. The former event planner and now sensory strategist has worked with the likes of Nike, Monique Lhuillier, Bioderma, Nespresso and Veuve Clicquot to…
episode 043: Brit Gill [not-audio_url] [/not-audio_url]

Duration: 59:42
Britney Gill is someone who lives each day and moment in her truth. The longtime photographer has traveled the world shooting lifestyle, fashion, and consumer brands with the eye of an artist. She was born and raised in…
episode 042: Matt Corker & Chad Clark [not-audio_url] [/not-audio_url]

Duration: 1:44:42
Matt Corker and Chad Clark have a strength of bond that is undeniable—their love feels deep and true. Matt spent years in people & leadership development at lululemon and The Corker Collective, and is now the COO of glob…
episode 041: Bridget Reichert [not-audio_url] [/not-audio_url]

Duration: 57:17
The ever-effervescent Bridget Reichert is a ball of walking human light. The long-time sales & marketing rep and exec for Vans is many things: an athlete, yoga teacher, breathwork practitioner, co-founder of women’s retr…
episode 040: Jude Wang [not-audio_url] [/not-audio_url]

Duration: 51:16
Cultivate Tea co-founder Jude Wang is a man who is not only interesting, but interested. Sitting at his tea bar and diving into a bottomless conversation will lead to some profound thoughts, ideas and philosophies of liv…
episode 039: Kate Horsman [not-audio_url] [/not-audio_url]

Duration: 52:27
Holistic integrative practitioner Kate Horsman has an aura of warmth and inner beauty that orbits around her. The former professional ballet dancer works with a wide variety of private and corporate clients, supporting t…
episode 038: Bob Rennie [not-audio_url] [/not-audio_url]

Duration: 51:17
Most people who know his name, know Bob Rennie as a real estate success story—and, perhaps, they know he’s a prolific and well-respected art collector, too. Those that know him more deeply also know how charismatic, smar…
episode 037: Craig Pearce [not-audio_url] [/not-audio_url]

Duration: 1:10:56
There is a deep kindness that emanates from Craig Pearce that you feel the moment you meet him. The founder of beloved custom furniture company Union Wood Co. also recently launched a new product brand Goodland, which ar…
episode 036: Tony Ferguson [not-audio_url] [/not-audio_url]

Duration: 54:24
Tony Ferguson is one of the greats of skateboarding. Discovered by legend Tommy Guerrero at 16-years-old, this defining moment led him to becoming a pro skateboarder at 18, riding for Plan B, Real Skateboards & Girl Skat…