290: Here's When You're Ready To Run Purchase Ads

290: Here's When You're Ready To Run Purchase Ads

Author: Susan Bradley: E-commerce Expert October 21, 2025 Duration: 31:26

If sales are trickling in, and you're tempted to start running ads, this episode is for you.

Susan and Inner Circle coach Melissa Davies walk through how to decide if you're ready for ads—and what to focus on first if you're not.

You'll learn:

  • The real cost of getting a sale from an ad

  • How to know if you have a traffic problem or a conversion problem

  • The 3-part sales funnel every store owner should track

  • Simple, organic strategies to increase sales before you spend a cent

  • When to add ads—and how to do it strategically without wasting money

 

RELATED LINKS:

The Powerful Work That Will Get You To Your Goals

Behind the Scenes of a Six-Figure Sales Funnel

Build A Massive Audience With A Brand Video

How To Use Collaborations To Get Traffic and Sales

Make your website a lead generating machine

 


Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 50

The Ecommerce Roadmap
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