298: Christina's Transitioning From In-Person to Online Sales. Here's How.

298: Christina's Transitioning From In-Person to Online Sales. Here's How.

Author: Susan Bradley: E-commerce Expert December 16, 2025 Duration: 35:57

How do you grow a handmade, one-of-a-kind product business—without drowning in shipping, customer service, or content creation?

That's what we unpack in this coaching call with Christina Archila of La Chaka.

After finding in-person success at one of the best markets in D.C., Christina moved her business online—and discovered a new set of challenges.

In this episode, you'll learn:

  • How to keep fulfilling orders when you're offline (literally off the grid)

  • Why you don't need to ship every day—even if you're getting daily orders

  • A smart way to hire help without blowing your budget

  • How to price (and position) your one-of-a-kind products

  • What to do when photos aren't selling your product—but videos are

RELATED LINKS

See Christina's website here:
https://www.lakachaka.com/

Get on the Reliable Revenue 2026 Waitlist
https://classroom.thesocialsalesgirls.com/reliable-revenue

Make your business run without you. Here's how.
https://thesocialsalesgirls.com/make-your-business-run-without-you-heres-how-episode-201/

 


Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

The Ecommerce Roadmap
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