Marketing AI Toolkit, Jasper AI's Evolution, AI Copyright Quandaries, and Celebrity Chatbots

Marketing AI Toolkit, Jasper AI's Evolution, AI Copyright Quandaries, and Celebrity Chatbots

Author: Paul Avery and Martin Broadhurst October 25, 2023 Duration: 56:21

Diving Deep: Paul and Martin's AI Toolkit Revealed

Join the discussion as Paul and Martin unveil their go-to AI tools that power their daily operations and innovative ventures. From content creation to data analysis, discover the cutting-edge solutions that are reshaping their approach to marketing.

Jasper's End-to-End AI Copilot: Elevating Marketing Teams

Jasper transitions from a generative AI tool to a holistic AI copilot for marketers. With features bridging strategy and execution, real-time analytics, company knowledge storage, enhanced team collaboration, enterprise integration, and more, Jasper shifts from cost-saving to revenue generation.

Universal Music vs. Anthropic: Navigating the AI-Generated Lyrics Copyright Quagmire

Universal Music takes on Anthropic in a copyright lawsuit, accusing chatbot Claude of producing near-identical lyrics of artists like Gloria Gaynor. This case sets a benchmark for AI's role in marketing content creation involving copyrighted materials. Universal's move to license assets for ethical AI use paves the way for a legal framework and a new revenue stream.

Invasion of Celebrity Clones: The Rise of AI Chatbots in Marketing

Prominent figures like Tim Ferriss and Scott Galloway have trained chatbots on their content, allowing for Q&A based on their insights. Meta is rolling out celebrity-inspired chatbots, enabling users to engage with AI renditions of stars. With Gen Z showing significant interest in companion chatbots, this could reshape influencer marketing.

Visionary Tools: Harnessing ChatGPT's Visual Capabilities

ChatGPT's latest visual feature revolutionises conversations about uploaded images. Marketers can now dissect high-performing landing pages, receive feedback on slide decks, convert handwritten notes to text, and more.


Every week, Paul Avery and Martin Broadhurst get together to untangle the complex and rapidly evolving world where marketing strategies meet artificial intelligence. Their Artificially Intelligent Marketing podcast is a straightforward conversation for professionals who need to move beyond the hype. Instead of abstract theory, you’ll hear specific breakdowns of the latest tools and real-world applications that are changing how brands connect with audiences. The discussions are grounded in current events and practical analysis, focusing on what these technological shifts actually mean for day-to-day operations and long-term planning. Alongside their own deep dives, Paul and Martin regularly bring in leading voices from across the industry-practitioners and innovators who share firsthand insights you won’t find in a press release. Tuning into this podcast feels like having a direct line to the frontier of the field, where each episode clarifies how AI is being woven into the fabric of modern marketing, from data analytics to personalized customer experiences. It’s an essential resource for anyone looking to understand not just what’s happening now, but where the industry is headed next.
Author: Language: English Episodes: 52

Artificially Intelligent Marketing
Podcast Episodes
Bonus episode: Updates from the OpenAI Developer Conference Nov23 [not-audio_url] [/not-audio_url]

Duration: 23:09
In this bonus episode, we cover the updates from the OpenAI Developer Conference on the 6th Nov 2023. This includes:GPT-4 Turbo launched with 128k context window, allowing more detailed analysis of long documents. New As…
The Human-AI Balance: Skills, Ethics, and the Future of Work [not-audio_url] [/not-audio_url]

Duration: 1:04:47
Explore the latest advancements in AI technology, from Google's creative writing toolbox, TextFX, to legal developments in AI art copyright, AI-powered videos for entrepreneurs, and much more in the ever-evolving world o…