Email Marketing Experiments š§Ŗ: Email Marketing Strategies for Business Owners, Service Providers & Freelancers
š© INSIDE THIS EPISODE
You know that saying, āonce beaten, twice shyā? š”
In this episode, Dr. Sapphire breaks down the most common mistakes people make when building their email lists ā and how to fix them using her ANCO Framework (Attract, Nurture, Convert, Optimize).
Whether youāre a beginner or already running campaigns, youāll learn how to attract the right audience, nurture them authentically, and optimize your list using data.
Grab your notebook; this oneās packed with practical tips! š
LISTEN OUT FOR
ā Dr. Sapphireās ANCO Framework for email marketing
ā Why you need to talk about your lead magnet consistently
ā Understanding your audienceās real problem (and solving it)
ā Crafting messages that connect ā not sound salesy
ā What it really means to optimize your list
ā How to use email audits and data to improve deliverability
HIGHLIGHTS FROM THE EPISODE
ATTRACT
ā° 2:47 ā The first mistake: audience-message mismatch
ā° 4:49 ā The second mistake when building a list
NURTURE
ā° 6:52 ā Not solving your audienceās real problem
ā° 7:48 ā Ghosting your audience (and how to fix it)
ā° 9:07 ā Creating a consistency system for your emails
ā° 10:06 ā Example of how to build your system
CONVERT
ā° 11:28 ā The biggest conversion mistake (and how to solve it)
OPTIMIZE
ā° 14:11 ā The optimization mistake most people make
ā° 15:09 ā How to fix your optimization problem
ā° 15:58 ā Using data to improve your email list
ā° 18:51 ā Recap of all four stages
ā° 20:45 ā How to work with or learn from Dr. Sapphire
Important Links
Instagram: https://www.linkedin.com/in/ayebanoabenwari/
LinkedIn: https://www.instagram.com/dr.sapphire_/
Courses: https://sapphirelearninghub.nestuge.com/
Start & Grow Club Waitlist: https://forms.fillout.com/t/kfsUW8gtjSus
Services: https://sapphirelearninghub.com/services/
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