Fraternity Foodie Podcast by Greek University
Alicia Conner is the Director of Sales at Pharmavite, leading the $300M Walmart business for Nature Made — the #1 vitamin and supplement brand in the country. With 20 years in consumer packaged goods, Alicia has built her career on strategy, storytelling, and seeing what others miss. She leads with data, develops high-performing teams, and believes the best business growth starts with people who feel seen. She's also a long-time advocate for women in leadership. She is mentoring the next generation through her roots, sorority leadership. She is the mind behind CorporateSororitySister on Instagram for career tools, leadership reframes, and a confidence boost that's built to last. She has served nearly 15 years as a Recruitment Advisor with her sorority, and worked with thousands of women on leadership development and business operations.
In episode 707 of the Fraternity Foodie Podcast, we find out why Alicia chose the University of Arkansas and how sorority life impacted her as a leader, why college students struggle to recognize the professional value of what they're already doing, what separates the candidates who get noticed from everybody else, what does "personal brand" actually mean for a college student, why is storytelling such an important professional skill, what would a healthy networking strategy look like for a freshman or sophomore who isn't looking for a job yet, and mistakes that fraternity and sorority members make when talking about their Greek Life experience. Enjoy!