317: This Artist Narrowed Her Focus, And Quadrupled Her Sales

317: This Artist Narrowed Her Focus, And Quadrupled Her Sales

Author: Susan Bradley: E-commerce Expert April 28, 2026 Duration: 34:08

If you're an artist who's ever wondered if your brain just wasn't built for business ownership, this episode is a great demonstration of how all creatives can grow a successful business online.

Victoria Mlady of Victoria Bright Home went from burning time & money schlepping across the country several times a year to sell her pattern designs at trade shows, to quadrupling her sales in her first year on Shopify. And she did it by selling ONE thing: her own wallpaper.

Listen in and learn:

  • Why going deep on one thing beats going wide, every time

  • The mistake many creatives make when building their own websites

  • How to stay the course and pile up little wins along the way

  • Why Victoria refuses to "tone it down" (all the way to the bank)

What Victoria shares is equal parts honest and genuinely useful. Especially if you're still in the "I have no idea what I'm doing" stage.

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Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://watch.thesocialsalesgirls.com/s/77wKvQ

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Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 50

The Ecommerce Roadmap
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