The Duct Tape Marketing Podcast

The Duct Tape Marketing Podcast

Author: John Jantsch Language: English Episodes: 100
For anyone trying to navigate the noisy world of small business growth, The Duct Tape Marketing Podcast offers a grounded, practical conversation. Host John Jantsch, recognized as a leading expert in this space, doesn't chase fads. Instead, he sits down with authors, seasoned entrepreneurs, and other practitioners who have actually built something. The discussions focus on actionable marketing tips and sustainable growth strategies you can apply, regardless of your budget. This isn't theoretical; it's a resource built on real-world experience. Each episode of the podcast feels like a direct consultation, breaking down complex ideas into manageable steps. You'll hear about systems that work, tools that save time, and mindsets that shift outcomes. Whether you're running the show yourself, working inside a marketing department, or building an agency, the consistent insight is how to do marketing that sticks and genuinely grows your business. The value comes from John's focused questioning and his guests' willingness to share what they've learned the hard way. Tune in for a clear-eyed take on what effective marketing looks like when the theory meets the road.
Episodes
Why Growth Stalls After Early Success [not-audio_url] [/not-audio_url]

Duration: 11:12
In this episode we break down why founder-led businesses hit a ceiling even with strong strategy in place. John Jantsch explains how leadership habits, delegation challenges, and unclear accountability can quietly limit…
The Hidden Tax Savings in Your Business [not-audio_url] [/not-audio_url]

Duration: 23:44
Most business owners unknowingly leave thousands of dollars in tax savings on the table every year. In this episode, John talks with tax strategist Peter Holtz about proactive tax planning, common deductions many entrepr…
Marketing Chaos Ends With a Real System [not-audio_url] [/not-audio_url]

Duration: 25:44
Marketing feels chaotic because most businesses are chasing tactics without a system to support them. In this episode, John Jantsch and Sara Nay explain why a marketing operating system brings clarity, accountability, an…
7 Stages to a Complete Marketing Operating System [not-audio_url] [/not-audio_url]

Duration: 14:49
John breaks down the 7 stages of a complete marketing operating system and why most businesses struggle without one. He explains how the marketing pyramid, business strategy, brand development, and customer experience al…
Upskilling Your Team for What's Next [not-audio_url] [/not-audio_url]

Duration: 22:50
The rules of hiring have changed—and many small business owners are still playing by an outdated talent playbook. In this episode, John Jantsch sits down with Rob Levin to explore how to upskill employees for AI, navigat…
Why Voice AI Is Ready for Prime Time [not-audio_url] [/not-audio_url]

Duration: 20:47
Voice agents are moving from novelty to true revenue infrastructure—and businesses that treat them like strategic roles instead of talking FAQs are pulling ahead. In this episode, John Jantsch sits down with Ryan Murha o…
Build a Business People Can't Imagine Losing [not-audio_url] [/not-audio_url]

Duration: 23:05
Building a Business People Can't Imagine Losing starts with a bold idea: love is the most powerful force in business. In this episode, Marcus Buckingham explains why experience intelligence drives customer loyalty, emplo…
How Small Businesses Can Grow Their Own Talent [not-audio_url] [/not-audio_url]

Duration: 23:50
Hiring ready-made talent is harder than ever, especially for small businesses competing in an AI-driven job market. In this episode, workplace futurist Alexandra Levit explains how work-based learning programs can help s…
How to Reduce Taxes and Build Real Wealth [not-audio_url] [/not-audio_url]

Duration: 21:30
What if your biggest expense isn't your mortgage, but your income tax? In this episode, John Jantsch sits down with Jack Ojo, founder of Ojo Wealth Strategies and author of Two Smart to Be an Umpire, to break down how sm…
Rethinking Workflows in the Age of AI [not-audio_url] [/not-audio_url]

Duration: 21:53
AI is moving fast but most organizations were never built for this kind of speed. John sits down with Stephen Wunker to explain why simply adding AI tools is not enough. They explore how to redesign business processes, i…