Personal Branding in Geospatial

Personal Branding in Geospatial

Author: MapScaping November 22, 2023 Duration: 50:12
It's not about becoming an influencer it's about creating opportunities for yourself   In this episode, we tackle the common misconception that personal branding is solely for influencers, revealing how it's actually about creating the right visibility and opportunities in your professional sphere. Helena Merschdorf shares her unique insights, drawing from her rich background in GIS and marketing, and discusses: Solving the Obscurity Problem: Discover how personal branding can help you get noticed by the right people, not just everyone. Effective Communication in Technical Fields: Learn the art of conveying complex GIS concepts to non-experts. Defining and Building Your Personal Brand: Uncover the essence of personal branding and how to strategically develop it. Overcoming Challenges: Helena offers guidance on tackling imposter syndrome and finding your niche in the vast world of GIS. Choosing the Right Platforms: Get tips on selecting the best channels for your personal branding efforts based on your target audience. Success Stories and Strategies: While specific examples aren't named, learn about the different levels of personal branding success and what might work for you. This episode is not just about building a personal brand; it's about leveraging that brand to carve a unique path in the geospatial industry.   Connect with Helena here https://www.linkedin.com/in/helenamerschdorf/ https://www.tales.co.nz/   Other relevant podcast episodes  Rebranding GIS and Geospatial https://mapscaping.com/podcast/rebranding-gis-geospatial/   Python Maps https://mapscaping.com/podcast/python-maps/   Getting Your Dream Job In Earth Observation https://mapscaping.com/podcast/getting-your-dream-job-in-earth-observation/  

The MapScaping Podcast delves into the intricate world where geography meets data. This isn't about static paper maps, but the dynamic, digital systems that help us understand our planet. Each conversation focuses on the practical and the visionary within GIS, geospatial technology, remote sensing, and earth observation. You'll hear directly from the cartographers, data scientists, software developers, and analysts who are building the tools and interpreting the information that defines modern digital geography. The discussions explore how satellite imagery is used, how location intelligence solves complex problems, and where the technology is headed next. For professionals, students, or anyone fascinated by how we chart and comprehend our world, this podcast offers a grounded look at a field that is constantly redrawing its own boundaries. Tune in to The MapScaping Podcast for insights that are as much about the people and ideas shaping this space as they are about the technology itself. It's a consistent source for those who think spatially, providing depth and context that goes beyond the software interface. Listen to find out how the hidden structures of geospatial data influence everything from urban planning and environmental conservation to business logistics and everyday apps.
Author: Language: English Episodes: 100

The MapScaping Podcast - GIS, Geospatial, Remote Sensing, earth observation and digital geography
Podcast Episodes
Strategic Buy-In For FOSS4G [not-audio_url] [/not-audio_url]

Duration: 45:47
Embracing Open-Source Geospatial Technology is easy as an individual but what if you want your organization to use FOSS4G How do you get strategic buy-in? It turns out that the software does not sell itself and that even…
From GNSS to VPS [not-audio_url] [/not-audio_url]

Duration: 54:59
** Warning** Consuming this content may lead to educated opinions and or a better understanding of the future of location technology! ** Proceed with caution!! ** If are curious about any of the following topics this epi…
Overture Maps And The Daylight Distribution [not-audio_url] [/not-audio_url]

Duration: 52:23
In this podcast episode, Jennings Anderson, a research scientist at Meta, discusses the Overture Maps Foundation, a downstream product of OpenStreetMap. He explains his background in open map data and his interest in stu…
100 billion Points Every Day [not-audio_url] [/not-audio_url]

Duration: 49:07
100 billion Points Every Day 100 billion is a very large number, let's say that I gave you a spreadsheet with 100 billion rows in it, each row consisted of five columns Latitude, Longitude, Device ID, A Timestamp, and a…
Synthetic Data For Real Problems [not-audio_url] [/not-audio_url]

Duration: 1:02:36
Computer vision is everywhere! But teaching an algorithm to identify objects requires a lot of data and this is definitely the case when we think about GeoAI But it is not enough to have a lot of data we also need data t…
Hub Ocean [not-audio_url] [/not-audio_url]

Duration: 38:53
This is an interview with a senior data scientist from Hub Ocean, a platform that aims to unlock and unite ocean data. Hub Ocean - as the name suggests is a hub for ocean data Now we have talked about these kinds of data…
Felt - Upload Anything [not-audio_url] [/not-audio_url]

Duration: 39:30
felt.com is a browser-based mapping tool and its also a reminder that just because we have always done web mapping one way it doesn’t mean it always has to be done that way. For example, Felt lets you upload anything! Th…
The Rapid Editor [not-audio_url] [/not-audio_url]

Duration: 51:59
Rapid is a free open-source web-based editor for an OpenStreetMap. In the past the focus was on conflating AI-generated datasets with OpenStreetMap data but the future for this editor is conflating authoritative datasets…
PostgreSQL - Listen and Notify Clients In Real Time [not-audio_url] [/not-audio_url]

Duration: 26:28
The promise of digital mapping is to provide a shared and real-time view of the state of the underlying system. pg_eventserv is a free and open-source component that helps fulfill the promise of real-time event modeling…
Applying For A Job, Getting Picked and Negotiating The Contract [not-audio_url] [/not-audio_url]

Duration: 1:00:07
You guessed it this episode is all about recruitment! Who is this episode for? Well if you have a career in geospatial … it's for you! Getting the job you want, changing your career path, or deciding whether to work at a…